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What Sales Teams Should Do to Prepare for the Next Recession

Harvard Business

In the 2001 recession, total sales for the S&P 500 declined by 9% from its pre-recession peak to its trough 18 months later—almost a year after the recession officially ended. Zero-base sales capacity. Too many sales teams use outdated practices in making account and territory assignments. billion vs. $1.2

Sales 130
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Pending Home Sales Rise First Time in 9 Months, Down 7.9% From Year Ago

MishTalk

The Wall Street Journal reports Pending Home Sales Up 3.4% Facts and Figures Pending sales up 3.4% from February Pending sales down 7.9% Below 2001 Level Actual new home sales down 14.5% Facts and Figures Pending sales up 3.4% from February Pending sales down 7.9% from year ago Index 2.6%

Sales 69
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Mortgage REITs Clobbered as Leverage Forces Sales

MishTalk

Mortgage REITs Clobbered as Leverage Forces Sales. REITs Deepening Bond Losses as Leverage Forces Sales. Bloomberg reports REITs Deepening Bond Losses as Leverage Forces Sales. financial stability were as misleading as the media frenzy over shark attacks in 2001. (NLY)’s Trim Tabs - Bidermans Daily Edge.

Sales 70
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The Art of the Elevator Pitch

Harvard Business

If there is no logline, more often than not, there is no sale. In 2001 it was that the original iPod allowed you to carry “1,000 songs in your pocket.” ” Apple still uses this strategy today. Specifically, producers are listening for a logline: one or two sentences that explain what the movie is about.

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Mistaking the Wood for the Trees

Tom Spencer

Many business professors and executives will tell you that business is all about increasing sales, reducing costs, and creating future growth. In 2001, Borders Group outsourced its online store to Amazon because its own fledgling online efforts were seen as a distraction from its core bricks-and-mortar retail business.

Retail 76
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Top Five Lessons Learned from My 16 Years as an “Interim VP Marketing”

Women in Consulting

:: Since founding my consulting company in 2001, I’ve been serving Silicon Valley CEOs as an interim VP marketing. Disruptive technologies call for a unique marketing strategy. It’s a solid approach that has become a cornerstone of B2B technology marketing and messaging strategy because it works.

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Fixing Pharma’s Incentives Problem in the Wake of the U.S. Opioid Crisis

Harvard Business

Sales positions can be incentivized by activities like calls on doctors and meeting regional sales targets. As the Los Angeles Times recently reported , Purdue doubled its sales force when the drug launched. “Higher doses did mean more money for Purdue and its sales reps,” write Los Angeles Times reporters.