2001, Sales and Turnaround - Management Consulting Connection

The Key to Campbell Soup’s Turnaround? Civility.

Harvard Business

OCTOBER 5, 2017

When Doug took over as CEO of Campbell Soup Company in 2001, the company had just lost half its market value, sales were declining, and the organization was reeling from a series of layoffs. Set Expectations. If the evaluations revealed leaders were falling short, the expectation was explicitly reinforced.

Turnaround

Turnaround Leadership Culture Research

The Connection Between Employee Trust and Financial Performance

Harvard Business

JULY 18, 2016

This was the headquarters of Campbell Soup Company when one of us, Doug Conant, took the reins as CEO in 2001. This division was far outside his area of expertise—and his peers in supply chain, sales, and R&D knew it. Inside — drab colors, peeling paint, and dead plants decaying in the common areas. Was this a prison?

Financial

Financial Culture Leadership Report

Management Consulting Connection

The Key to Campbell Soup’s Turnaround? Civility.

The Connection Between Employee Trust and Financial Performance

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