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And the number of business coaches worldwide has zoomed more than 60% since 2007, according to one coaching association. One CEO we worked with was known for his smart turnarounds of a large media company. In the U.S. Before any coaching can be effective, they need to wake up to the ways their actions affect others.
The quickest way to spring the short-term trap is to set overly ambitious targets — the kind that make the CEO a hero with investors in the short term, but threaten the long-term plan by, for instance, skimping on scheduled maintenance, cutting R&D investment, and shrinking travel and training budgets.
A private equity group led by TPG bought the company in 2007; at the time SCA had suffered more than four straight quarters of declining profits. However, Hayek didn’t push training on them. Consider the case of Surgical Care Affiliates (SCA), a provider of surgical facilities based in Deerfield, Illinois.
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