article thumbnail

Rule of Thumb #1: Adopt a Portfolio Approach When Implementing Behavioral Science Initiatives

Steve Shu Consulting

While I will address return on investment (ROI) considerations in a future post, probably one of the first rules of thumb I have is to use some degree of portfolio thinking and management processes for implementing behavioral science initiatives. 6 (2018): 2410-2456. It can be difficult to predict which projects will be successful.

ROI 195
article thumbnail

November 2018 Newsletter

IMC USA

C2M Live, November 13, 2018 2:00 PM EDT. The ROI of Certification for Consultants: Have you been thinking of getting certified in 2019? Join IMC USA consultants for our November 13, 2018 C2M Live! Chatroom - November 16, 2018 2:45 PM EDT - 4:00 PM EDT. This year’s national award presentations occurred on Oct 6, 2018.

Ethics 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Are We Sending the Right Message?

Markovitz Consulting

The latest issue of the Spring 2018 AME Target magazine excerpts some mind-boggling—and depressing—data from LNS Research about continuous improvement. As you can see in the chart below (copied from the magazine), fully 44% of responders said that ROI justifications are a key operational challenge in making improvements.

ROI 164
article thumbnail

Why Companies Are Creating Their Own Coworking Spaces

Harvard Business

As of June 2018, corporate occupiers make up roughly one-quarter of WeWork’s members and revenues. As one might imagine, demonstrating the ROI of this is difficult — most don’t even try. This decision will drive every facet of the project going forward, including participants, design, sponsorship, and ROI.

Company 128
article thumbnail

How to Decide Which Data Science Projects to Pursue

Harvard Business

In 2018, every organization has a data strategy. In the mediocre strategy, one or two of these projects may even have a clear ROI for the business. DNY59/Getty Images. But what makes a great one? We all know what failure looks like. Resources are invested, teams are formed, time goes by — but nothing comes of it.

Data 114
article thumbnail

Healthcare Branding: The Need for a Strong & Unique Brand

Tom Spencer

Some factors that make this so difficult include regulatory restrictions, emphasis on ROI, and the increasing number of mergers and acquisitions. How to Justify Investment in Healthcare Branding for Improved ROI.” Idgroup Musings , May 2018, blog.idgroupbranding.com/investment-healthcare-branding-roi. Knowles, Hanna.

article thumbnail

Success with the Internet of Things Requires More Than Chasing the Cool Factor

Harvard Business

Gartner recently estimated that through 2018 “80% of IoT implementations will squander transformational opportunities” and fail to monetize IoT data. But chasing the cool factor can lead to compromised ROI. But if IoT partners focus on the business challenge, they will capture new levels of ROI. Not so cool.

ROI 71