Consulting Matters

DECEMBER 30, 2020

If 2020 has taught us anything, we don't always have control over all the things we put into typical annual plans, complete with SMART goals and actionable strategies. What is IN is cultivating smart habits that keep you in tune with your market and allow you to respond to them with ease and confidence. That type of planning is OUT.

Exercises 156

Exercises Video Marketing System 156

Henry DeVries

DECEMBER 27, 2019

If you are a consultant who wants to attract more-paying clients in 2020, what are the top ten trends you should have on your radar?

Trends 92

Trends Consulting Marketing 92

Tsavo Neal

JULY 14, 2020

I spend most of my time as a marketing strategist for the coworking industry everspaces.com , but I still have clients in other industries and I like exploring general marketing ideas. It includes more general marketing observations and topics I’m personally interested in. Historically, I’ve used kevin.me

Resumes 190

Resumes Real Estate Productivity Video 190

Henry DeVries

DECEMBER 30, 2020

Nobody could have predicted the poop show that was 2020. But what do marketing thought leaders predict for 2021?

Marketing 113

Marketing Strategy& Strategy Strategy 113

Consulting Matters

MARCH 31, 2020

In general, consultants are not the biggest fans of marketing, even in the best of times. The marketing challenge is definitely exacerbated in times like these, when there is a massive threat to our global health and economy. This crisis is not the time to get stuck in your head about whether or not marketing is for you.

Marketing 156

Marketing Consulting Meeting Talent 156

The Source

DECEMBER 24, 2020

By our estimate, 2020 saw the consulting market shrink by an unprecedented amount—a contraction of 13% compared to 2019, far greater than the industry has suffered in any previous crisis. Against this backdrop, the consulting industry has demonstrated an extraordinary ability to adapt.

Industry 85

Industry Financial Consulting Marketing 85

Consulting Matters

JUNE 30, 2020

I started my own business due to the] uncertainty in the job market. I would like to have my foundation set up before I start marketing myself. Now the biggest challenge - marketing! My least favorite part of consulting is] constant lead generation and marketing. Marketing Strategies/Sales. [I Admin.zzzzzzzzzzz.

Study 156

Study Consulting Survey Methodologies 156

Tsavo Neal

DECEMBER 11, 2020

I find it easy to market and generate traffic. From then on, you can do all kinds of fun stuff with your personal website: start leveraging SEO to generate traffic , using email marketing to build an audience , launching your first digital product — and many more. David Perell, 30 Best Personal Websites 2020 (And Why They Have Them).

Resumes 78

Resumes Sales Consulting Productivity 78

Tsavo Neal

SEPTEMBER 11, 2020

If you’d like to see a list of the best personal websites, why they have them, and what they put on them, check out my new post: > 29 Best Personal Websites 2020 (And Why They Have Them) – Tsavo Neal. More info below [link] — Sahil (@shl) August 6, 2020. Sahil (@shl) September 1, 2020. with this email….

Resumes 78

Resumes Productivity Conference Engineering 78

Tsavo Neal

OCTOBER 16, 2020

Branding comes before marketing. What comes after marketing? Branding and marketing without sales is like building a super fancy restaurant that looks amazing on the outside…. What do the people who are attracted to your brand and marketing need help with? Second, you offer it to the people you’re marketing to.

B2B 15

B2B Sales Productivity Marketing 15

Tsavo Neal

AUGUST 14, 2020

The end goal of this branding is to help me run my business: where I sell products to help people write, design, and market themselves through their website. link] — Ed Latimore (@EdLatimore) August 12, 2020. The post Friday Fusion: August 14, 2020 appeared first on Tsavo Neal. The key is step #4 — consistency.

Productivity 78

Productivity Sales Study Consulting 78

Consulting Matters

DECEMBER 10, 2020

You know the feeling I'm talking about - the one that describes 2020 perfectly. Simply put we design consulting and coaching practices that position you as a thought leader and sought-after expert by helping you find the words to describe the value of what you do and use them on your website and in your marketing.

Course 296

Course How To Financial Consulting 296

Tsavo Neal

OCTOBER 23, 2020

With every piece of content you produce, you’re creating a little “mini-you” that will go out and market your business. Forget customers and marketing for a second. What is the best way to learn content marketing as a beginner level? The best way to learn content marketing is to write — and write consistently.

Real Estate 78

Real Estate Course Marketing Video 78

Tsavo Neal

DECEMBER 4, 2020

Treat your LinkedIn profile like marketing material — not a resume. Instead, write your LinkedIn profile like marketing material. Posting your resume is marketing Interviewing is sales Salary negotiation is pricing Your employer is your customer. The post Friday Fusion: December 4, 2020 appeared first on Tsavo Neal.

Resumes 78

Resumes Case Interview Case Study Case Studies 78

Tom Spencer

AUGUST 29, 2020

Much less emphasis has been placed on developing tools suitable for emerging markets and the businesses in these economies. Obstacles in Emerging Markets. Emerging markets face a unique challenge when it comes to deploying technology to fight COVID-19 due to the large role that informal markets play in these economies.

Marketing 104

Marketing Boston Consulting Group Government Transportation 104

Tsavo Neal

OCTOBER 9, 2020

Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. Freelance sites are one of many marketing channels. Like any other marketing channel, there are pros and cons to using them. Exclude parts of the market.

B2B 15

B2B Intellectual Property Case Studies Case Study 15

Harvard Business

OCTOBER 1, 2018

Blockchain has important implications for marketing and advertising. But according to The CMO Survey , only 8% of firms rate the use of blockchain in marketing as moderately or very important. This combination creates a natural barrier to entry and has likely caused marketers to take a “wait and see” approach.

Marketing 130

Marketing Advertising Media Video 130

Tsavo Neal

JULY 3, 2020

Every week, I write about web design, copywriting, and digital marketing for independent consultants and small firms. What is the role of SEO in B2B marketing? The role of SEO in B2B marketing is to drive traffic to your website. Your marketing doesn’t end with SEO. Really, “marketing” just means being considerate.

B2B 78

B2B Engineering Advertising Sales 78

Tsavo Neal

MAY 15, 2020

Every week, I write about web design, copywriting, and digital marketing for independent consultants and small firms. Good content marketing and copywriting can sell your products and services for you. What will be an ideal inbound marketing strategy to attract B2B customers? And what makes an inbound marketing strategy ideal?

B2B 15

B2B Sales Video Marketing 15

Tsavo Neal

JUNE 5, 2020

Every week, I write about web design, copywriting, and digital marketing for independent consultants and small firms. With content marketing, you write to educate your customer. Content marketing is a form of marketing: identifying your customer’s needs and wants so they buy from you. You can — and should — mix the two.

Education 15

Education Sales Enterprise Marketing 15

Tsavo Neal

JUNE 19, 2020

Every week, I write about web design, copywriting, and digital marketing for independent consultants and small firms. It’s because they’ve seen others do it and it “looks professional”— and they don’t know a thing about marketing or sales. (I I don’t blame them — marketing and sales are very difficult). DISCIPLINE = What you do.

B2B 78

B2B Sales Marketing Groups 78

Tsavo Neal

MAY 22, 2020

Every week, I write about web design, copywriting, and digital marketing for independent consultants and small firms. What do you find is the biggest challenge to launching inbound marketing efforts, including a new website? The biggest challenge to launching inbound marketing efforts? Inbound marketing is not quick.

Productivity 15

Productivity Case Studies Case Study Marketing 15

Tsavo Neal

JUNE 12, 2020

Every week, I write about web design, copywriting, and digital marketing for independent consultants and small firms. In fact, sometimes consulting firms package, market, and sell these recycled solutions for new clients. How has content marketing helped your business? Content marketing is my business. It’s not easy.

Tools 78

Tools Sales Consulting Marketing 78

QEmploy

SEPTEMBER 17, 2019

Gig economy 2020 The new revolution. Rabbit, Airbnb, Lyft, Uber, Rover, Postmates, DoorDash, companies that brought innovation into the world of the gig economy, are now facing new challenges that will push the work market even more into the future. Workplaces are evolving and that’s a fact! But what does Gig Economy mean?

Emotional Intelligence 69

Emotional Intelligence Data System Consulting 69

Tsavo Neal

AUGUST 7, 2020

What are your favorite marketing tools and subscriptions for your freelance business (especially CRM, CMS, social media management, project management, etc) and why? Most freelancers are terrible at marketing. I used to be terrible at marketing. Instead, resent your lack of marketing skills. Naval Ravikant.

Tools 78

Tools Software Survey Consulting 78

Tsavo Neal

AUGUST 21, 2020

The best theme on the market for consultants is X Theme by Themeco. X Theme is the perfect theme for creating effective digital marketing materials for consultants. Tsavo Neal — Designer & Content Marketer. Tsavo Neal Consulting – Founder & Digital Marketing Consultant (OCT 2016 – PRESENT). EXPERIENCE.

Resumes 78

Resumes Education Productivity Marketing 78

BCG

MAY 17, 2016

Yet the same cannot be said for the capital markets industry as a whole—the ecosystem that includes buy-side firms, sell-side firms, information service providers, and exchanges. Over the next five years, revenues in the capital markets industry will grow by an estimated 12%, increasing to $661 billion from $593 billion in 2015.

Marketing 75

Marketing Banking Report Industry 75

Tsavo Neal

AUGUST 28, 2020

Finding a niche — a small, specialized section of the population — makes your marketing much easier. The post Friday Fusion: August 28th, 2020 appeared first on Tsavo Neal. If they feel as though your product was made just for them, they are much more likely to take interest — and eventually, buy. It creates the “that’s me!”

Real Estate 78

Real Estate Resumes Media Productivity 78

Tom Spencer

NOVEMBER 12, 2021

Digital marketing consultants provide marketing advice and optimize the online presence of organizations so that they can be easily found by their target audience. Businesses, non-profits, and governments are all interested in increasing their online visibility, and digital marketing consultants have the ability to make this happen.

Marketing 89

Marketing Consulting Media Engineering 89

Tsavo Neal

SEPTEMBER 4, 2020

If you’re looking for my favorite way to get traffic — content marketing with SEO — check out my answer here ). There are also some other emerging fantastic options like SwifSite.io , which come with marketing and sales tools built into the platform. The post Friday Fusion: September 4th, 2020 appeared first on Tsavo Neal.

Intellectual Property 78

Intellectual Property Sales Productivity Software 78

Tsavo Neal

JULY 31, 2020

LinkedIn is where you can freely market yourself and write to get found by your potential clients so you can eventually connect with them. Helping people and providing value Marketing yourself and/or your business Attracting opportunities through your personal brand. The post Friday Fusion: July 31, 2020 appeared first on Tsavo Neal.

Resumes 15

Resumes B2B ROI Talent 15

Tsavo Neal

SEPTEMBER 18, 2020

Marketing & Sales : You’ll spend 80% of your time (at least in the early days) marketing and selling your services instead of practicing your craft. Job Boards : Until you’re good at marketing and sales, you’ll have to compete with hundreds of thousands of other freelancers on crappy job boards that take your money.

Resumes 78

Resumes Sales Productivity Marketing 78

Tsavo Neal

MAY 8, 2020

Every week, I write about web design, copywriting, and digital marketing for independent consultants and small firms. All of this helps brings predictability to your marketing, making it easier to find and attract clients — and keep your business running. Here’s the formula: I help {MARKET} get {DESIRE} through {DISCIPLINE}.

Conference 15

Conference Enterprise Sales Consulting 15

Tsavo Neal

JULY 10, 2020

What’s the best website for freelancers looking for work in digital marketing, content writing, designing, etc.? The second is positioning , marketing best practices, and lead generation strategies to find clients who need you and would find it difficult to locate a suitable substitute.

Sales 15

Sales Metrics Productivity Consulting 15

Tsavo Neal

JUNE 26, 2020

Every week, I write about web design, copywriting, and digital marketing for independent consultants and small firms. Your content will become your marketing and sales. The post Friday Fusion: June 26, 2020 appeared first on Tsavo Neal. You can follow me on Quora here , connect with me on LinkedIn here , and email me here.

Consulting 15

Consulting Productivity ROI Case Studies 15

Jerry Fletcher

FEBRUARY 13, 2021

Only one is as recent as 2020. A stunning 92 percent of employees surveyed in the 2020 Edelman Trust Barometer say that they expect their employer’s CEO to speak up on one or more issues ranging from income inequality to diversity and training for jobs of the future. Notice the dates. That is the first problem. Trust in the light.

Marketing 69

Marketing Consulting Ethics Survey 69

Tsavo Neal

NOVEMBER 6, 2020

In 2020, sharing your knowledge is how you network and create contacts. Just by being on freelancing sites, you’re paying a fee: You’re competing on price You’re commoditizing yourself You’re trolling job boards instead of marketing. So I decided to learn how to market myself and my services properly. My content did it for me.

Advertising 60

Advertising Exercises Consulting Engineering 60