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How Grocery Stores Should Respond to the Growth of Online Markets

Harvard Business

During 2020-21 online grocery shopping soared from 3.4% to double digits as Covid-19 made customers reluctant to go into stores. Post Covid, online grocery shopping is still high, forecasted by Forrester (2021) to hit 10.4% How will grocery retailers service this new demand stream?

Retail 228
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2020 Study: Why Smart People Start a Consulting Business (And What Holds Them Back)

Consulting Matters

I started my own business due to the] uncertainty in the job market. I love actually impacting the customer's operations and providing a new prospective or process that changes the way they do business forever. I would like to have my foundation set up before I start marketing myself. Now the biggest challenge - marketing!

Study 156
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Combatting COVID-19 in Emerging Markets

Tom Spencer

Much less emphasis has been placed on developing tools suitable for emerging markets and the businesses in these economies. Obstacles in Emerging Markets. Emerging markets face a unique challenge when it comes to deploying technology to fight COVID-19 due to the large role that informal markets play in these economies.

Marketing 104
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How Blockchain Can Help Marketers Build Better Relationships with Their Customers

Harvard Business

Blockchain has important implications for marketing and advertising. But according to The CMO Survey , only 8% of firms rate the use of blockchain in marketing as moderately or very important. This combination creates a natural barrier to entry and has likely caused marketers to take a “wait and see” approach.

Marketing 130
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Friday Fusion: June 5, 2020

Tsavo Neal

Every week, I write about web design, copywriting, and digital marketing for independent consultants and small firms. The image below is an email to customers about their COVID-19 operations: But, being concise in your writing doesn’t mean being monotonous or boring. With content marketing, you write to educate your customer.

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Gig economy 2020: The new revolution

QEmploy

Gig economy 2020 The new revolution. Rabbit, Airbnb, Lyft, Uber, Rover, Postmates, DoorDash, companies that brought innovation into the world of the gig economy, are now facing new challenges that will push the work market even more into the future. Workplaces are evolving and that’s a fact! But what does Gig Economy mean?

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Front-Line To C-Suite | Inside The Heart and Mind of Former Disney COO and Experience Steward Jim MacPhee

Consulting Matters

Today, I'm chatting with one of my favorite executives of all time, Jim MacPhee, recently retired Chief Operating Officer and self-proclaimed Experience Steward for Walt Disney World Parks and Resorts. In January 2018, Jim was promoted to the role of Chief Operating Officer/Senior Vice President, Walt Disney World® Resort.