Remove 2021 Remove Automotive Remove Finance
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Happy customers are closer than they appear

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The automotive industry has been on a roller coaster ride of profit and loss in recent years. At the start of the COVID-19 pandemic, automotive sales tumbled in 2020 before surging demand and a global chip shortage sent prices skyrocketing in 2021. This article first appeared in the Customer Strategist.

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Customer intent is a treasure trove of actionable data hiding in plain sight

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According to IDC analysts, businesses were estimated to have spent $215 billion in 2021 on big data and business analytics solutions, a 10% increase over 2020. What the company found was that refund and replacement inquiries were most common among industries such as retail, public sector, automotive, and manufacturing.

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