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Message to New and Prospective Students for Applied Behavioral Economics in Finance and Marketing (AEM 6150 – Spring 2022)

Steve Shu Consulting

Welcome to Applied Behavioral Economics in Finance and Marketing (AEM 6150)! The course is especially geared toward students who may consider future professions in consumer finance, marketing, product development, data science, or consulting/advisory.

Finance 39
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Automotive Industry 2022: Overcoming Project Challenges

Epicflow

The trends shaping the automotive industry in 2022 will certainly have an impact on its companies’ projects. global chip shortage), and the need for reducing production costs add to the above-mentioned difficulties. . The need to shorten the time for product development. Read further to explore these issues in detail. .

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30 Best Consultant Websites & Why They Have Them (2022)

Tsavo Neal

” As a specialist in design, copywriting, and marketing for consultants, I’m biased. Instead, they leverage their consulting websites as the centerpiece of their marketing system. Eventually, I learned how to do my marketing online to the point where people would pick up the phone. It even instills confidence in you.

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Leading Management Principles of the World’s Top Shipbuilders

Epicflow

Hyundai Heavy Industries Hyundai Heavy Industries (HHI) is a top South Korean shipbuilding company that holds roughly a 15% share of the world’s shipbuilding market. billion in revenue by 2022. HHI had delivered more than 2,150 ships to 320 shipowners in 51 countries as of 2017.

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What We Learned From Our Own Data-Driven ABM Strategy

Analysts and professionals alike tend to argue that account based marketing (ABM) is not new. So, what does ABM look like in 2022? In just 90 days, we were able to increase our pipeline by 114% and the customer base for this particular product by 30%. On the surface, this is an accurate statement.

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Do Your Customers Actually Want a “Smart” Version of Your Product?

Harvard Business

Our products work with apps or without apps. In 2014, Gartner Research, creator of the Hype Cycle for the Internet of Things, predicted that a “typical family home” could hold up to 500 smart objects by 2022. What Customers Actually Did With Smart Products. I know because I’ve been there.

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Easier Product Development Decisions and Why Backlogs Might Slow You Down (Day 3)

Johanna Rothman

I don't have just one product for my business. And I'm not a team working on just one feature set or a product. However, when I switched to continuous flow, I have a different approach to my planning and sizing of my work: I have a yearly strategy with the answers to who I serve with which products and services. What happened?

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Going to Market Smarter in the New Economy

In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses. To succeed, you must change the way you conceive and build new products as a digital business. Download the report today to discover more!