Buzzsprout

MARCH 28, 2024

Podcasts currently reach over 42% of Americans every month , and that is projected to increase at least 5% in 2025! And this new wave of advertising isn't going anywhere; podcast ads are set to climb exceeding $4 billion in revenue by 2025. Tailor ads to your product's demographic Next, find your target audience.

Advertising 70

Advertising Tools ROI Productivity 70

Rod Burkert

MAY 29, 2019

It’s a combination of pricing and leverage … and 1:many products that you may be able sell to your audience as a result of your expertise. I wonder if the players will invest the time and money to create AI tools to penetrate the niche for what I imagine will be a small(ish) ROI. But after, say, 2025 I think all bets are off.

Mercer 40

Mercer ROI Case Studies Case Study 40

1 to 1

JULY 25, 2024

Gartner predicts that over 75% of organizations will move away from using NPS as a primary metric for customer service and support by 2025. Companies like Unilever and Siemens use NPS to assess consumer sentiment and identify product improvement areas. Return on Investment (ROI) : Calculates profitability from specific CX investments.

Metrics 20

Metrics Analysis B2C B2B 20