article thumbnail

Podcast Advertising: Ultimate Guide to Podcast Ads [2024]

Buzzsprout

Podcasts currently reach over 42% of Americans every month , and that is projected to increase at least 5% in 2025! And this new wave of advertising isn't going anywhere; podcast ads are set to climb exceeding $4 billion in revenue by 2025. Tailor ads to your product's demographic Next, find your target audience.

article thumbnail

$3 million in practice revenue by specializing

Rod Burkert

I wonder if the players will invest the time and money to create AI tools to penetrate the niche for what I imagine will be a small(ish) ROI. But after, say, 2025 I think all bets are off. As far as data science/AI go I think there are several factors in play. #1 1 , BVFLS is such a small niche. And again, go back to #1.

Mercer 40
article thumbnail

Redefining Customer Feedback: Embracing Comprehensive Metrics for Accurate Sentiment Analysis

1 to 1

Gartner predicts that over 75% of organizations will move away from using NPS as a primary metric for customer service and support by 2025. Return on Investment (ROI) : Calculates profitability from specific CX investments. This provides a limited and momentary glimpse into customer sentiment.

Metrics 20