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Can Lean Manufacturing Put an End to Sweatshops?

Harvard Business

Producers in less-developed countries compete by keeping costs low. Over the last thirty years, the lean approach — developed by Japanese automakers — has permeated the manufacturing sector in developed countries, but is much less commonly used in the developing world. Locke of Brown University.

Apparel 117
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5 Surprising Findings About How People Actually Buy Clothes and Shoes

Harvard Business

Apparel brands are investing especially heavily in online shopping capabilities and introducing interactive features that complement apps and websites. To get a clearer, more-complete picture, we studied actual decisions made by 1,500 apparel and footwear shoppers in the United States. Data-Driven Marketing. Sponsored by Google.

Apparel 130
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How Chinese Companies Disrupt Through Business Model Innovation

Harvard Business

The American textile and apparel industries, for example, will tell you that the evidence can be found in the blood on the floor — their blood, on what used to be their floor. Experts continue to debate whether Chinese businesses are truly disruptive. For some industries in the West, this question appears a bit ridiculous.

Company 123
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Marketers Need to Stop Focusing on Loyalty and Start Thinking About Relevance

Harvard Business

Car-rental giant Hertz has worked to develop a “Just in Time” approach to delivering highly relevant offers at the exact moment when the customer is evaluating deals across the channels they prefer, whether it is through call-center agents, counter terminals, handheld devices, or the Hertz web site. Under Armour, Inc.

Marketing 134
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Deep Dive into Customer Segmentation (Part 1 of 2)

Tom Spencer

It is a critical step towards identifying growth opportunities in business and should be carried out before undertaking any of the following actions: Developing customized marketing programs (e.g. Prioritizing new product development efforts. Customer segmentation is the practice of segmenting customers based on common characteristics.

Apparel 103
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New Regulations Place Sustainability and ESG at the Center of National and Global Business Competitiveness

Brimstone Consulting

Several states have begun to ban the use of PFAS and have put in place regulations that are disrupting product development, product selection, and corporate strategy for food brands, major retailers, toy manufacturers, automotive manufacturers, apparel and footwear companies, and many others. If not, should it?

Apparel 73
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262: Babette Ballinger—How Does A Woman Tackle The Fashion Industry? Head On

On the Brink Podcast

As a fashion designer and owner of her own apparel sales firm, Babette had to constantly re-invent herself, learn how to run a business, and deal with the challenges of sustaining successful partnerships with men. Babette Ballinger holds a special place in our hearts, and in my new book, " Rethink: Smashing the Myths of Women in Business. "

Fashion 66