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Organizational Fitness for Growth: Five Insights for CEOs

Kates Kesler

We recently completed a study for the CEO of a very well known, global sports-apparel brand company. Our sports-apparel CEO had the right idea in challenging his team to think about the organization and ask: are we fit for growth, given our strategies going forward? Learning from Big Companies.

Apparel 82
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BTS Group Interviews and Culture

Management Consulted

BTS Group specializes in digital technology, leadership development, sales training, and assessments. However, the firm operates in five main practice areas: Assessments, Business Acumen, Leadership Development, Sales Training, and Strategy Execution. Leadership Development. Research & Development. Business Acumen.

Groups 100
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Marketers Need to Stop Focusing on Loyalty and Start Thinking About Relevance

Harvard Business

Car-rental giant Hertz has worked to develop a “Just in Time” approach to delivering highly relevant offers at the exact moment when the customer is evaluating deals across the channels they prefer, whether it is through call-center agents, counter terminals, handheld devices, or the Hertz web site. Under Armour, Inc.

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Maximizing Agility and Leverage in the Global Organization

Kates Kesler

This is especially true in developing markets where competitors can move very quickly with few of the obstacles that big companies face. In foods, beverages, health, beauty, and apparel local variations really do matter. Global brands (and aspiring global brands) often represent only a portion of the company’s growth potential.

Agile 50
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An Emotional Connection Matters More than Customer Satisfaction

Harvard Business

Companies deploying emotional-connection-based strategies and metrics to design, prioritize, and measure the customer experience find that increasing customers’ emotional connection drives significant improvements in financial outcomes.

Retail 51
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Companies Are Working with Consumers to Reduce Waste

Harvard Business

Some retailers and manufacturers—in the apparel, footwear, and electronics industries—have launched programs to make their customers interested in preserving their products and preventing things that still have value from going to the landfill. Enormous opportunities also lie with e-waste.

Company 28
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How One Clothing Company Blends AI and Human Expertise

Harvard Business

The company offers a subscription clothing and styling service that delivers apparel to its customers’ doors. In this distributed workforce, stylists are measured by a variety of metrics, including the amount of money a client spends, client satisfaction, and the number of items a client keeps per delivery.

Company 28