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Only 13% of directors in the energy and utilities industry consider innovation to be a major strategic challenge, but the swift growth of renewable energy companies and such developments as the use of drones for monitoring oil and gas production suggest that no industry is impervious to the forces of innovation.
Consider the sports apparel company Under Armour. Its goals are extremely ambitious; it is not just a pioneer in developing new fabrics for active wear, but in developing wearable electronics. You are likely to discover, along the way, that you lack the capabilities you need, and must develop them from scratch.
As such, I’ve increasingly seen case interviews being used to recruit for corporate strategy roles in all sectors and business operation (“BizOps”) roles at startups. Generally, recruiters will make their demands for previous experience or knowledge crystal clear. For example, for those applying to department stores (e.g.
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