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Deep Dive into Customer Segmentation (Part 1 of 2)

Tom Spencer

Determining appropriate product pricing (e.g. Prioritizing new product development efforts. Choosing specific product features. This form of segmentation is widely used since specific products often cater to individual needs relating to at least one demographic element. brick-and-mortar vs online).

Apparel 103
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We Need to Ask How We Can Make Economic Growth More Inclusive

Harvard Business

That is, they do for creative problem-solving what catalysts do in chemical processes: they dissolve barriers and accelerate progress down more productive pathways. It’s an apparel manufacturer called 99Degrees Custom. Some questions have what I like to call a catalytic quality.

Apparel 110
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Organizational Fitness for Growth: Five Insights for CEOs

Kates Kesler

We recently completed a study for the CEO of a very well known, global sports-apparel brand company. Our sports-apparel CEO had the right idea in challenging his team to think about the organization and ask: are we fit for growth, given our strategies going forward? Learning from Big Companies.

Apparel 82
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How to Excel at Both Strategy and Execution

Harvard Business

For decades, we’ve often thought of leadership profiles in unique buckets—two popular varieties were the “visionaries”, who embrace strategy and think about amazing things to do, and the “operators”, who get stuff done. Adam Pretty/Getty Images. It just does not work.”

Strategy 143
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Case Study: When Two Leaders on the Senior Team Hate Each Other

Harvard Business

Lance Best, the CEO of Barker Sports Apparel, was meeting with Nina Kelk, the company’s general counsel, who also oversaw human resources. The team had dropped the ball on inquiries from several retailers interested in its products by failing to coordinate getting them into the company’s system quickly. Nina laughed.

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How Vineyard Vines Uses Analytics to Win Over Customers

Harvard Business

This principle has always been a priority for the leadership team at Vineyard Vines and it is still top of mind today. Like many competitors in the apparel industry, Vineyard Vines has kept their operations lean in order to preserve operating margins.

Retail 80
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Is Your Company Actually Set Up to Support Your Strategy?

Harvard Business

A new operating model also requires a governance structure and leadership model so leaders know how they will exercise operational control and inspire employees—and hold themselves accountable for doing both. Banks emphasizing products, meanwhile, have turned to partnerships. Yet change they must.