Remove B2B Remove Efficiency Remove Operations
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Does Market Share Still Matter?

Harvard Business

Market share has traditionally correlated strongly with profitability because of efficiency, market efficiency, and customer perception effects. But, as the authors demonstrate, the relationship has been changed by the digital transformation in firms. In both cases, digital helps smaller firms catch up with larger rivals.

Marketing 244
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From Vaults to Virtual: The Rise of Blockchain in Banking

Tom Spencer

While cryptocurrencies promise to deliver more efficient, transparent, and accessible financial systems, the rise of crypto is also driven by broader concerns. Although initially viewed with skepticism, blockchain is now being embraced for its potential to streamline operations, reduce costs, and enhance security.

Banking 88
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B2B CX – Strategy & Business Alignment

1 to 1

For B2B companies, the complexity of sales cycles, long-term contracts, and multiple decision-makers makes it imperative to align CX strategy with overall business objectives. Customer expectations are changing Todays B2B customers expect seamless interactions, self-service options, and personalized service just like in B2C.

B2B 26
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Foundational Skills for New Sales Hires: The Top 7

LSA Global

When sales reps can speak the language of executives and tie their solutions to relevant revenue growth, cost savings, risk mitigation, or operational efficiency initiatives, they elevate the conversation, push a buyers thinking, and shorten the sales cycle. They must understand how to engage and align with cross-functional teams.

Sales 61
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Figuring Out How IT, Analytics, and Operations Should Work Together

Harvard Business

A new set of relationships is being formed within companies around how people working in data, analytics, IT, and operations teams work together. Data and analytics represent a blurring of the traditional lines of demarcation between the scope of IT and the responsibilities of operating divisions. Data and analytics embedded in IT.

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Building a Direct-to-Consumer Strategy Without Alienating Your Distributors

Harvard Business

These relationships can create efficient new sales channels and powerful feedback mechanisms or unlock entirely new business models. As a result, many B2B companies remain stuck in a stalemate. Microsoft was able to do so largely due to its monopolization of the desktop operating system market. Three Images/Getty Images.

Strategy& 127
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How B2B Software Vendors Can Help Their Customers Benchmark

Harvard Business

Those analyses rely on publicly available data sources, but software providers have accumulated growing amounts of private data on almost every aspect of their customers’ technology, operations, people, and strategies. We’ve referred to this phenomenon as corporate robo-advisers , and we see more of them all the time.