LSA Global

DECEMBER 16, 2024

How to Sell in Challenging Times: B2B Strategies for Success We know from sales leadership simulation assessment data that selling B2B solutions in challenging times requires more than sales perseverance it demands a shift in sales strategy, sales mindset , and sales communication.

B2B 51

B2B How To Sales Trends 51

Harvard Business

MARCH 6, 2024

Companies that make the decision to put marketing at the core of their growth strategy outperform the competition, according to McKinsey research. Specifically, both B2C and B2B companies who view branding and advertising as a top two growth strategy are twice as likely to see revenue growth of 5% or more than those that don’t (67% to 33%).

Marketing 101

Marketing B2C Strategy& Strategy 101

Harvard Business

JANUARY 11, 2023

Shifting mindsets create new risks — and new opportunities.

B2B 72

B2B Sales Strategy Strategy 72

LSA Global

DECEMBER 21, 2022

The B2B Sales Hunters vs Farmers Sales Model The role of B2B sales hunter vs sales farmer has been discussed in business sales training workshops for decades. What Makes a Good B2B Sales Hunter? Effective B2B sales hunters love going after and winning new business.

B2B 36

B2B Sales Metrics Meeting 36

Consulting Matters

SEPTEMBER 7, 2021

During our chat, I tell J that he needs to identify whether he is a B2B or B2C consultant or coach - this will determine how he positions himself and answers the dreaded "What do you do?" Leading with a sales pitch. To get started, we dive into how J converts a problem into value for his clients. are: Leading with a title.

B2C 156

B2C Methodologies How To B2B 156

Clarity Consultants

MAY 26, 2023

The B2B sales world has completely changed over the last few years, and businesses all over the world are struggling to keep up. This makes a sales enablement program a vital tool when running a business. This makes a sales enablement program a vital tool when running a business. Not sure where to start?

Sales 64

Sales B2B Training Training 64

LSA Global

DECEMBER 18, 2023

Why B2B Sales Skill Sets Matter The overall commoditization of products combined with the added pressure of shrinking margins and increased customer demands are heightening the need for the right B2B sales skill sets to meet grow targets. This is both a B2B sales skill and a sales mindset.

B2B 36

B2B Sales Training Training 36

Consulting Success

AUGUST 17, 2020

A lot of business strategies claim to make your business grow and increase your profit margins. Do you own a business, but finding it hard to break past revenue plateaus? Unfortunately, most of them don’t work, wasting your time and money. Josh Long joins Michael Zipursky on today’s show to share his Bottleneck Breakthrough Method.

Consulting 264

Consulting How To Strategy Strategy& 264

LSA Global

APRIL 15, 2024

Developing an effective sales strategy requires a deep understanding of market dynamics and the ability to adapt to evolving trends. Let’s delve into the intricacies of constructing an effective sales strategy that makes sense to your people, your customers, and your business as a whole.

Sales 36

Sales Strategy& Strategy Strategy 36

LSA Global

APRIL 15, 2024

Developing an effective sales strategy requires a deep understanding of market dynamics and the ability to adapt to evolving trends. Let’s delve into the intricacies of constructing an effective sales strategy that makes sense to your people, your customers, and your business as a whole.

Sales 36

Sales Strategy& Strategy Strategy 36

Tsavo Neal

MAY 15, 2020

How do I stop hating selling and sales? First, if you hate selling and sales, your temperament isn’t suited for a full-time sales position. If you hate selling and sales, then you probably don’t like jobs where you’re always talking to people. But if you run your own business, you can’t avoid sales. Learn to sell.

B2B 15

B2B Sales Video Marketing 15

LSA Global

APRIL 26, 2023

Top B2B Sellers How do top B2B sellers do it? As a consultative solution seller , you have been working hard and using all the sales tools available. Based upon data from our sales leadership simulation assessment, top solution sellers consistently do a few key things to win bigger deals. Is there a secret sauce?

B2B 36

B2B Sales Tools Training 36

1 to 1

AUGUST 30, 2021

The sales world is forever altered, thanks to pandemic-fueled digital transformation across entire enterprises. In the B2B space, where relationships reign supreme, sales organizations found effective and efficient ways to conduct business with a digital-first approach that’s efficient, effective, and won’t go away any time soon.

B2B 29

B2B Sales ROI B2C 29

Tom Spencer

NOVEMBER 3, 2018

Here are 7 e-commerce marketing techniques to boost your online sales. Although 82% of B2C and B2B companies use email marketing strategies, only 28% of consumers actually wish to receive promotional emails more often. One simple but effective way to increase sales is to use holiday-themed promotions. Leverage Email.

Sales 60

Sales Media Advertising B2C 60

Tom Spencer

APRIL 4, 2020

The customer journey, which is central to the CEM idea, is simply a way of looking at the experience of the customer from first contact, through completion of sale, on to post-sale support and ideally repeat purchase. But isn’t that just the sales funnel by a different name? In B2B, there isn’t just one ‘customer’.

B2B 103

B2B Sales Productivity Analysis 103

Harvard Business

JUNE 7, 2018

It traced much of the cause to a mismatch between its sales incentives and pricing strategy. The manufacturer was compensating sales representatives based solely on how much revenue they generated. Like this manufacturer, many business-to-business (B2B) companies have a major opportunity to improve their standing on price.

B2B 39

B2B Survey Company Sales 39

LSA Global

JULY 17, 2020

Meaningful Sales Training Outcomes Require Meaningful Steps. To execute their growth strategies , CEOs and sales leaders often need their sales teams to behave differently by selling differently to different buyers. How B2B Selling Has Changed. A Special Note about How B2B Sales Have Changed during COVID-19.

Sales 36

Sales Training Training B2B 36

Harvard Business

MAY 18, 2018

B2B companies are struggling with a loss of control over the customer experience (CX) today. With their future growth prospects at stake, B2B executives must determine how to improve CX—while ceding more of the experience to their partners. B2B leaders know that customer experience is the gateway to growth.

B2B 28

B2B Accenture Strategy& Strategy 28

LSA Global

OCTOBER 10, 2023

The Sales Leader Training Workshop results were: 100% job relevance 97.2% The Sales Leader Training Workshop results were: 100% job relevance 97.2% The workshops were designed and delivered to align with and support current solution selling training being rolled out for all sales reps. satisfaction 134% knowledge gain 95.6%

Sales 36

Sales Training Training Company 36

LSA Global

NOVEMBER 6, 2023

The Sales Manager Training Workshop results were: 98% job relevance 98.4% net promoter score This global and growing Integrated Technology Company wanted a customized sales management training program to meet the unique needs of their marketplace. The Sales Manager Training Workshop results were: 98% job relevance 98.4%

Sales 36

Sales Training Training Company 36

LSA Global

APRIL 10, 2020

We define B2B social selling as the ongoing process of leveraging digital channels to find, engage, and connect with ideal target clients. High performing B2B social sellers build relationships on digital platforms and turn online connections into offline sales conversations and long-term customer relationships.

Sales 36

Sales B2B Metrics Case Study 36

LSA Global

MAY 8, 2023

The cross-selling strategy was part of a strategic sales initiative to grow globally while achieving economies of scale across markets, regions, products, services, and suppliers.

Sales 36

Sales Industry Leadership Company 36

Harvard Business

JANUARY 19, 2018

B2B, or the process of marketing and selling product and service offerings to business customers, is experiencing an intensified focus as the availability of new digital data that describes businesses grows. By helping B2B companies gather better data on their customers, AI will help them catch up with their B2C peers. Insight Center.

B2B 28

B2B B2C Sales Data 28

Comatch

APRIL 3, 2023

With the right strategies and tactics, you can make social media work for you and take your personal brand to new heights. 1) Identify an appropriate platform Social media has revolutionized the way B2B buyers navigate their purchasing journey. LinkedIn is the number one dark social channel for professionals and B2B purchases today.

Media 52

Media B2B Development Sales 52

Management Consulted

DECEMBER 11, 2016

Though the firm’s background is exclusively in pricing, in more recent years it has been breaking into other practice areas such as strategy, marketing, and sales. In 1996, Simon-Kucher opened an office in Boston and began to put more of a focus on its other three practice areas: strategy, marketing, and sales.

Interviews 100

Interviews Culture Case Interview Automotive 100

Harvard Business

MAY 10, 2016

.” In the B2B world, though, the experience is very different. If you have a problem with your industrial cement mixer, you usually have only two options: read the manual or call your sales rep. These 1,000 customers had been assigned account managers, and sales people were keen to answer their questions and return their calls.

B2B 28

B2B B2C Transportation Software 28

Tsavo Neal

APRIL 27, 2017

Instead of dumping a bunch of numbers on you, I have included expert insights and actionable strategies witch each statistic so that you can make use of them. Ar you looking to get more out of your digital marketing strategy? So, I beg you, don’t design your own sales materials. If you are, then start with the data.

B2B 60

B2B Marketing Consulting Advertising 60

Management Consulted

OCTOBER 3, 2012

New ideas and strategies while working on the projects, finding different ways of doing things more effectively; I started feeling enthralled. ” “I became interested in consulting while doing a PhD investigating regional economic integration in East Asia and Japan’s international trade strategy. .”

Consulting 204

Consulting Case Interview Interviews Engineering 204

Harvard Business

NOVEMBER 23, 2018

In the 2001 recession, total sales for the S&P 500 declined by 9% from its pre-recession peak to its trough 18 months later—almost a year after the recession officially ended. We’ll focus here on what the sales organization should be doing now to prepare for the next recession, with an eye toward using new digital tools.

Sales 39

Sales B2B Tools Software 39

LSA Global

APRIL 1, 2020

Why Social Selling Training Programs Fail to Grow the Sales Pipeline. When done right, curated online relationships should turn into more meaningful and more qualified sales conversations. Recent IDC research found that: 75% of the B2B Buyers use social media to inform and support purchase decisions. Weak Adoption Strategy.

Training 36

Training Training B2B Sales 36

Harvard Business

JULY 12, 2017

These “have it your way” consumer experiences have changed the way the business world thinks about sales. B2B buyers have slowly been conditioned to expect the same personalized treatment that they get while shopping on Amazon. At an individual sales rep level, social selling can be powerful. Better understanding.

B2B 28

B2B Sales Media Survey 28

Business Consulting Agency

JULY 10, 2024

Global E-Commerce Market Overview Market Size and Growth Global Sales: The global e-commerce market was valued at approximately $4.9 Annual Growth Rate: E-commerce sales are expected to grow at an annual rate of 10-15% over the next few years (Source: Statista). D2C sales are expected to grow by 19.2%

Retail 52

Retail B2C B2B Trends 52

Harvard Business

DECEMBER 14, 2018

These relationships can create efficient new sales channels and powerful feedback mechanisms or unlock entirely new business models. As a result, many B2B companies remain stuck in a stalemate. Here are three strategies for developing digital distribution approaches that minimize risk: Embrace Stealth.

Strategy& 37

Strategy& Strategy Strategy Insurance 37