Remove B2C Remove Management Remove Metrics
article thumbnail

B2B CX – Strategy & Business Alignment

1 to 1

Customer expectations are changing Todays B2B customers expect seamless interactions, self-service options, and personalized service just like in B2C. Action Point: Present CX metrics alongside financial indicators to show the business case for improving customer experience.

B2B 26
article thumbnail

What It Takes to Become a Great Product Manager

Harvard Business

Because I teach a course on Product Management at Harvard Business School, I am routinely asked “what is the role of a Product Manager?” ” The role of a Product Manager (PM) is often referred to as the “CEO of the Product.” Defining and tracking success metrics. Performing market assessments.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Redefining Customer Feedback: Embracing Comprehensive Metrics for Accurate Sentiment Analysis

1 to 1

Introduction The Net Promoter Score (NPS) has long been a widely used metric for assessing customer loyalty, satisfaction, and the potential for customer churn as a relationship and transactional metric. The Broader Critique of Singular Metrics The issue with NPS is not unique. Read the original here.

Metrics 20
article thumbnail

You Don’t Need an “India Strategy” — You Need a Strategy for Each State in India

Harvard Business

Industry cluster metrics measure the size of the pool of potential customers for B2B or B2C companies, and market stability metrics measure institutional, business, and social stability.)