Harvard Business

MARCH 7, 2017

By 2012, our research shows, nearly 60% of a typical B2B purchasing decision — researching solutions, ranking options, benchmarking pricing, and so on — was happening before the buyer even had a conversation with a supplier. A health care software company uses networking events early in the sales process.

B2B 121

B2B Travel Benchmarking Sales 121

Harvard Business

NOVEMBER 2, 2018

We said that we were looking for hard-working individuals with a high school diploma, whom we could train on all the hard skills necessary to become a software engineer and then hire as paid apprentices. We believe that investing in our local community is the moral thing to do, but what’s the cost and ROI of program like this?

Company 127

Company Recruiting Recruitment ROI 127

Harvard Business

SEPTEMBER 11, 2014

There’s a similar assumption underlying much of the discussion around how to measure the return on marketing investment, where it seems to be tacitly accepted that attitudinal insights are insufficient at senior decision-making levels, and behavioral insights represent today’s benchmarks.

Survey 71

Survey Pharmaceuticals ROI Benchmarking 71

Asamby Consulting

DECEMBER 14, 2022

They identify potential to improve results by looking at your numbers and comparing it to benchmarks. What makes sense: ROI The other financial metric you have to look at is your return on investment (ROI). Your ROI would be 100%. If the same outcome makes 2,000 customers happier, the ROI is 10x.

Small Business 52

Small Business Cash Flow Consulting ROI 52

1 to 1

MAY 26, 2022

It encompasses data mining, data visualization, performance benchmarking, and descriptive analytics—techniques for parsing data to generate reports, performance measures and trends to reveal insights and make better business decisions. Business intelligence answers the questions, “who are our most valuable/least valuable customers?”

Data 26

Data Tools Sales ROI 26