How To Write a Blog Your Ideal Client Wants to Read
Consulting Matters
MAY 13, 2021
Most blog posts aren't helpful to your ideal customer. In this "On-The-Air Coaching Session", I sat down with Phil Fraser to discuss a blog post that took him three weeks to write! Sadly, the owner didn't touch the new strategy because he was comfortable with how things were; it turned a profit, and that's all he needed.
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