Books Case Studies Metrics 
Management Consulted
SEPTEMBER 25, 2016
Our awesome intern Preeti is back to bring you her unbiased review of a very unique book: The Ultimate Question 2.0 – How Net Promoter Companies Thrive in a Customer Driven World , authored by Fred Reichheld (from Bain and Co.). INTERESTING BOOK INSIGHTS. I mentioned earlier that this book is a 300-page article on NPS.
Harvard Business
APRIL 19, 2018
With online technologies and targeted lists, this should be a cost-effective tool for separating the suspects from the prospects, accelerating customer conversion through the sales funnel, and, equally important, optimizing “data-driven marketing” by tying each piece of content to metrics like opens, reads, downloads, and so on.
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Harvard Business
DECEMBER 20, 2018
The EVP of sales liked the easy-access dashboard to report on metrics and the forecast. The CRM is a tool to help them sell more, access support resources during sales cycles, and manage their territory or “book of business.” Sales management was less positive but acknowledged that it helped them monitor activity.
Management Consulted
JUNE 7, 2015
Beyond our experience at the firms themselves, which we’ve incorporated into our MC-specific scoring guide, we do have 550+ case studies in our Case Bank from firms and consulting clubs across the country – and we’ve used these scoring charts on all of them. Further Reading on Case Interviews.
Rick Conlow
AUGUST 19, 2021
Their study’s methodology included a questionnaire and case studies. In fact, research shows that purpose-driven businesses excel in a variety of business metrics better than others. He describes that you master the context of leadership by not just doing things right, but more importantly doing the right things.
Harvard Business
SEPTEMBER 2, 2016
” or “Can you recommend a book that could improve my understanding of [a relevant business issue]?” Case Study #1: Tend to your primary work relationship by finding solutions to your boss’s problems. ” Ask your manager for suggestions first, and then ask if her boss might have more ideas.
Rick Conlow
JANUARY 2, 2023
Consider GM as a case study. A global IBM study found that 33% of CEOs had engineering degrees and another 15% had finance degrees. CEOs focus on data, facts, figures, and metrics. The book, The Speed of Trust , by Stephen M.R. Customer loyalty generates sales growth and profit. Want to really advance your career?
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