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Why Transformation Visuals® Are Your Secret Weapon

Chad Barr

Drawing from decades of experience working with elite consultants and global organizations, the book provides a practical roadmap for creating and deploying powerful visuals that amplify your message and expertise. Get your copy of my latest new books available now on my Amazon’s author page.

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Consulting Tip #6: Use Your Intellectual Property to Build Political Capital

Johanna Rothman

McKinsey wrote that report as a way of using their intellectual property (IP) to build political capital at the client. Books, but that's a much longer effort. I tend to promote my books on podcasts. But you don't need a book to go on a podcast. My peers and I were reacting to the ideas in the report.

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Consulting Tip #7: Beware of Other People Using Your Intellectual Property for Their Exposure

Johanna Rothman

No payment for my time or my IP (Intellectual Property). They wanted my intellectual property for their exposure. For example, I'm doing a webinar on November 30 where the value is primarily promotion for my new book. Even though their offer will cost the consultant time, money, and intellectual property.

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From Consulting and Coaching to IP: How to Create, Protect, and Monetize Your Unique Body of Work with Erin Austin

Consulting Matters

Have you ever wondered about the untapped potential of your intellectual property? Get ready to explore this goldmine with our special guest, Erin Austin, an attorney, business strategist, and expert in helping entrepreneurs create, protect, and monetize their intellectual property.

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Manage Your Intellectual Property

Johanna Rothman

The company hires you, pays you a wage, and in return, your intellectual property belongs to them. Books and consulting are all different beasts. Books and consulting are all different beasts. You can write a book by yourself. Every time you create something, you create intellectual property.

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Business Book Review: Lords of Strategy

Management Consulted

We’re starting a series of guest posts offered by staff, readers and interns that are reviews of books we think are helpful for those interested in consulting (specifically) and business (in general). If you want to submit a review on a book you’ve been reading, follow the same format, target 600+ words and send it over by email!

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Digitizing Your Genius: Showcase Your Intellectual Property

Chad Barr

It’s incredibly important to “digitize” your intellectual property, manifesting your ideas in podcasts, articles, blogs, videos, e-books, newsletters, and other online media. What if, instead, they had shut off their ideas from those around them, and never showcased their amazing intellectual property?