Women in Consulting

OCTOBER 26, 2015

Deb Siegle, WIC’s president, was recently interviewed (by email) regarding women consultants and business owners for possible inclusion in an article for one of the Boston College blogs. Here are excerpts from that interview. A sales trainer told me that he thought women were better salespeople because they engage with the prospect.

Interviews 48

Interviews Case Interview Consulting Bain 48

Emerson Consulting Group

APRIL 4, 2019

If your target market consists of multiple specific industries, spreading the good word about your service and products via industry publications can amplify and extend the reach of your marketing. Published articles are high-level sales tools. Sales of your book increase as a result.

Journal 40

Journal Case Interview Conference Groups 40

Tsavo Neal

JANUARY 20, 2022

” As a specialist in design, copywriting, and marketing for consultants, I’m biased. Instead, they leverage their consulting websites as the centerpiece of their marketing system. Eventually, I learned how to do my marketing online to the point where people would pick up the phone. It even instills confidence in you.

Consulting 167

Consulting Case Study Case Studies Media 167

Tsavo Neal

JANUARY 25, 2018

All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. Jon Jantsch, Duct Tape Marketing. ? ?. Partnership Marketing. Outbound Phone Marketing. Conducting Webinars or Other Online Educational Events.

Consulting 68

Consulting Advertising Case Interview Conference 68

1 to 1

MAY 7, 2013

Marketing Research Articles. Sales Effectiveness. Webinars & White Papers. 1to1 Webinars. 1to1 Case in Point. Mobile Marketing. Sales Effectiveness. Marketing by Permission! Marketing Blog. Sales & Marketing Effectiveness. Back towww.1to1media.com. 1to1media.com.

Media 51

Media Airlines Case Interview Trends 51

Kai Davis

OCTOBER 19, 2017

When it comes to getting more clients as a freelancer or consultant, the most important question to ask yourself about your marketing is The Positioning Question. You’re wondering if you should: Start with a specific positioning (target market) and problem that you’re solving (“Shopify” and “Search Engine Optimization,” for example).

Engineering 40

Engineering Education Industry Marketing 40