Harvard Business

APRIL 19, 2018

Documents uploaded to DocSend’s platform include case studies, overviews and guides, e-books, and proposals. The tried and true case study is, by far, the content that prospects complete more than others. Keep in mind that prospects further along their buying journey may require more information.).

Marketing 135

Marketing Case Studies Case Study Sales 135

LSA Global

JUNE 17, 2024

How to Increase the ROI of Sales Training Even though $20 billion is spent on business sales training per year, more than a third of sales leaders admit that they do not have a clear idea of what measurable return they are looking for on sales training. That is a costly mistake if you want to increase the ROI of sales training.

ROI 64

ROI Training Training Sales 64

Epicflow

FEBRUARY 20, 2025

These insights allow leaders to identify risks, assess project performance, and make informed decisions that maximize ROI. Review case studies and testimonials Research user reviews, case studies, and industry recognition to assess: The software’s effectiveness in real-world applications.

Tools 130

Tools Management Software Resources 130

Harvard Business

MAY 25, 2016

However, looking at the surveys and consulting reports, it is unclear what the precise use cases are that will drive this positive ROI from big data. Our goal in this article is to offer specific, real-world case studies to show how big data has provided value for companies that have worked with Microsoft’s analytics teams.

Data 132

Data Advertising Operations Case Study 132

Tom Spencer

AUGUST 29, 2020

Then, budget allocation is done, by shifting money from low ROI mediums to high ROI mediums, thus maximizing sales while keeping the budget constant. Case Study. MMM assists marketers in optimizing future spends and maximizing effectiveness (i.e. it establishes which mediums are working better than others). Types of MMM.

Marketing 97

Marketing ROI Sales Advertising 97

Harvard Business

DECEMBER 20, 2018

Later in the sales cycle, marketing works with sales to create materials that can be customized to client objectives and case studies, instead of the generic collateral sales teams often see as low value. Implement your CRM with that in mind and you’ll be pleased with your ROI.

Sales 132

Sales How To Metrics Tools 132

Melissa Agnes

AUGUST 27, 2014

Key performance indicators to evaluate success and ROI. We will examine industry-specific case studies where social media, either was or could have been used to manage a crisis, and how. How others within the industry are using social media and how it’s working for them. Implementing strategies.

Media 80

Media Government Healthcare Management 80

Harvard Business

AUGUST 28, 2017

Through a study of AI that included a survey of 3,073 executives and 160 case studies across 14 sectors and 10 countries, and through a separate digital research program , we have identified 10 key insights CEOs need to know to embark on a successful AI journey.

Survey 142

Survey Tools Industry Automotive 142

Tsavo Neal

JUNE 26, 2020

Instead of charging hourly for your services, you charge them based on this financial upside (10% to 20% of the ROI you can create for them). Following up by providing value — sharing an article, a case study, etc — is the best way to do it. Value-based pricing is better for you and your client.

Consulting 15

Consulting Productivity ROI Case Study 15

Harvard Business

AUGUST 22, 2016

To give an example of just how hard it can be to prevent this from happening, let’s consider the case of Nokia. The voluminous case studies and articles about the firm would fill entire file cabinets in the typical business school storage area.

Company 70

Company Sales Retail Engineering 70

Tsavo Neal

JANUARY 25, 2018

Case studies. ROI calculator. And then when he drilled down into the content on our site and saw your article on the seed testing equipment and Sheldon’s moisture/nutrient case study, he said it was obvious that our expertise would be quite valuable to the project,” said Lou. Case Studies.

Consulting 68

Consulting Advertising Case Interview Conference 68

Kates Kesler

JUNE 11, 2014

PepsiCo is also a case study in the vertical health of the organization: getting to the right number of layers. The important lesson: don’t let the discussion around governance degenerate into a debate over centralized vs. decentralized organization. Today, large companies need the benefits of both. #2:

Apparel 82

Apparel Healthcare Enterprise Chemicals 82

Rod Burkert

MAY 29, 2019

There is a great case study in Jay Baer’s Youtility for Accountants about a Texas accounting firm that has all the work it can handle as a result of specializing in this same niche. I wonder if the players will invest the time and money to create AI tools to penetrate the niche for what I imagine will be a small(ish) ROI.

Mercer 40

Mercer ROI Case Study Case Studies 40

Tsavo Neal

APRIL 27, 2017

A professional design makes reading all of your content — publications, posts, case studies, etc — easier to read and more enjoyable. Investing in UX (the art of making your website and entire sales process user-focused and easier for them to get what they want) has a huge ROI. Source: The Future of Commerce.

B2B 60

B2B Marketing Consulting Advertising 60