Harvard Business

JULY 7, 2016

“It feels weird eavesdropping like this,” Alejandra Chirinos told Ricardo Rodriguez, her marketing VP, and Miguel Martinez, her head of sales. Soledad Orellana, the market research consultant who’d arranged the session, concurred. “They know they’re being watched,” he said.

Case Study 116

Case Study Case Studies Study Fashion 116

Steve Shu Consulting

AUGUST 31, 2016

I’ve often been asked by new consultants to provide insights on structuring a proposal. see this example Gannt-like chart from my book outlining four illustrative workstreams ), the activities within each area (both client consultant activities), key deliverables, key milestones, assumptions, etc.

Consulting 150

Consulting Management Case Study Case Studies 150

Tsavo Neal

JANUARY 20, 2022

“What are examples of some of the best consultant websites?” ” “Why does an independent consultant need a website?” ” As a specialist in design, copywriting, and marketing for consultants, I’m biased. I believe every consultant should have a website. It even instills confidence in you.

Consulting 167

Consulting Case Studies Case Study Media 167

Tsavo Neal

AUGUST 24, 2017

Unless your case studies show your potential clients that you’re capable of solving their problem, they are nothing but wasted space on your website. Your website’s copy certainly helps — but case studies provide an extra layer of credibility. Winning New Clients Through Your Case Studies.

Case Study 60

Case Study Case Studies Study Consulting 60

Tsavo Neal

APRIL 13, 2021

Baker and Blair Enns, is a must-listen for consultants. In a recent episode titled “ Communication Components in Your Sales Toolbox ,” they discussed the role your website plays in the sales process. Below is a summary of what the discuss about how consulting websites relate to the sales process.

Tools 78

Tools Sales Consulting Case Study 78

Steve Shu Consulting

JUNE 30, 2010

It is sure to become a definitive source for professionals with respect to time-strategies, very current company examples and case studies, and timeless treatment of a marketing segmentation area that has not been comprehensively addressed before. Adrian, excellent work on the book!

Marketing 256

Marketing Strategy Strategy& Strategy 256

freshminds

MARCH 5, 2018

Why are Case Studies used? Note that they are not looking for a “right answer”; they are looking for a “right method” Types of case studies. Strategy Consulting : tend to use “strategic” type case studies (more details below). How to answer the case study.

Case Study 53

Case Study Case Studies Study Case Interview 53

Tom Spencer

OCTOBER 19, 2019

Consequently, consulting firms have people specialized in helping companies get pricing right. Therefore, you are likely to come across pricing problems in your case interviews. So let’s step through a helpful framework for pricing cases. Pricing Strategy Case Framework. Getting it wrong can be extremely costly.

Case Study 60

Case Study Case Studies Study Strategy 60

Management Consulted

NOVEMBER 20, 2013

Consulting firms rely heavily on case interviews to find the right candidate and, therefore, you should practice them – practice them well, start practicing them early (2-3 months prior to the interview), and then keep practicing them often. The 2 case interview styles are Interviewer-led and Interviewee-led cases.

Case Interview 236

Case Interview Interviews Study Cover Letters 236

Clarity Consultants

MAY 27, 2024

A cutting-edge, custom executive training program expertly crafted by Clarity Consultants. A Longstanding Partnership for Excellence Since 2013, Clarity Consultants has partnered with this leading financial services company on nearly 100 projects, demonstrating a solid commitment to talent development and excellence in the industry.

Training 147

Training Training Case Study Case Studies 147

Management Consulted

MAY 17, 2015

In 2013, The Economist published an article on the increasing demand for management consulting in various sectors of society. This article, titled, “To the Brainy, the Spoils”, was headed up with the following tagline: “As the world grows more confusing, demand for clever consultants is booming”. 2) Decreased costs.

Consulting 100

Consulting Case Study Case Studies Engineering 100

Brimstone Consulting

APRIL 7, 2020

CASE STUDY. The beauty and personal care division of a global packaging company increased sales by aligning the leadership team, establishing operating mechanisms, and establishing accountability. Consultants tend to go into an organization and say, ‘this is the answer.’ This approach doesn’t work.

Sales 52

Sales Case Study Case Studies Study 52

Harvard Business

APRIL 25, 2018

The largest producer of rice crackers in Japan, the company had $1 billion in domestic sales and hoped to kickstart growth and globalization plans. Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. However, their planned U.S.

Case Study 73

Case Study Case Studies Study Company 73

Brimstone Consulting

JULY 7, 2021

CASE STUDY. Download case study. By: Kate Lee In Case Studies Posted July 1, 2021 Developing next-generation leaders. By: Kate Lee In Case Studies Posted April 7, 2020 Becoming a Sales Leader. The post Leadership in Crisis appeared first on Brimstone Consulting LLC.

Leadership 79

Leadership Case Study Case Studies Study 79

Tom Spencer

OCTOBER 26, 2019

Firms typically look at four areas when working on M&A cases. The first area consultants typically analyze in M&A cases is the market. The third area consultants typically analyze is the buyer (i.e. Let’s step through them one by one and list the questions you’d want to answer in each. The market.

Case Study 60

Case Study Case Studies Study Case Interview 60

Brimstone Consulting

MARCH 29, 2022

CASE STUDY. Download Case Study. By: Kate Lee In Case Studies Posted March 12, 2020 How an early-stage consumer goods organization increased revenue by 34 times [mk_button dimension="outline" corner_style="pointed" outline_skin="dark" margin_bottom="0" size="medium" align="left" url="[link] MORE[/mk_button].

Agile 96

Agile Strategy Strategy& Strategy 96

Tom Spencer

NOVEMBER 19, 2021

Business development consulting is about helping businesses grow sales and profits in order to achieve their strategic objectives. Business development consultants enable companies to reach their full potential and rescue companies that are struggling to survive. We heard bad things about your company.

Development 88

Development Consulting B2C B2B 88

Brimstone Consulting

NOVEMBER 17, 2022

CASE STUDY. Using diagnostic protocols, Brimstone interviewed various leaders throughout the organization, from plant managers to European sales leaders to the senior leadership team. Download Case Study. The post Building a Sustainability Business Framework appeared first on Brimstone Consulting LLC.

Case Study 76

Case Study Case Studies Case Interview Study 76

Management Consulted

DECEMBER 13, 2015

As you’ve likely already figured out, the case interview is a very unusual creature. Though the process was created as a means of testing your on-the-job potential as a consultant, they’re more like the microwave version of a crock pot recipe. Overview of consulting case frameworks. Why consulting case frameworks matter.

Case Interview 100

Case Interview Consulting Interviews Study 100

Harvard Business

MAY 25, 2016

However, looking at the surveys and consulting reports, it is unclear what the precise use cases are that will drive this positive ROI from big data. Our goal in this article is to offer specific, real-world case studies to show how big data has provided value for companies that have worked with Microsoft’s analytics teams.

Data 132

Data Advertising Operations Case Study 132

Management Consulted

AUGUST 9, 2015

OC&C STRATEGY CONSULTANTS INTERVIEWS & CULTURE . Today we continue our firm profile series with an in-depth review of OC&C Strategy Consultants. KEY STATS FOR OC&C STRATEGY CONSULTANTS . OC&C Strategy Consultants Website: [link]. OC&C Strategy Consultants Headquarters: Worldwide.

Interviews 100

Interviews Culture Strategy Strategy& 100

The Fearless Marketer

JULY 1, 2019

Directing your prospect to online information about your services (what I call a Sales Letter). But the most neglected part of this process is that durn* sales letter. Why a sales letter is absolutely essential. Why a sales letter is absolutely essential. However… What should go into your sales letter?

Sales 63

Sales How To Guidelines Case Studies 63

Tom Spencer

SEPTEMBER 7, 2014

Product: Does our revenue come primarily from ticket sales or other sources? By appealing to a wider and younger audience, our client could attract visitors who previously were uninterested in the museum’s offerings, leading to more sustainable ticket sales over the next five years. Company: What is our cost structure?

Strategy 98

Strategy Strategy Strategy& Case Interview 98

Tom Spencer

AUGUST 29, 2020

Then, budget allocation is done, by shifting money from low ROI mediums to high ROI mediums, thus maximizing sales while keeping the budget constant. are interpreted as the % change in business outcome (sales) for a unit change in the independent variables (e.g. Case Study. Types of MMM. Multiplicative regression.

Marketing 97

Marketing ROI Sales Advertising 97

Tsavo Neal

JANUARY 25, 2018

Consulting lead generation isn’t easy, especially when done online. Now, B2B decision makers are actively looking for consultants online, and your digital presence can be a huge part of how you generate new conversations with buyers. Learn a framework for discovering which method is best for your consulting business.

Consulting 68

Consulting Advertising Case Interview Conference 68

Tsavo Neal

FEBRUARY 15, 2018

Welcome to Consulting Website Design 014: McKinsey part 2. In today’s episode, the consulting website/pages we’re looking at is McKinsey’s article page , services page , and contact page. I’ve written about McKinsey’s website before, and I think it’s the best consulting website design on the internet.

McKinsey 60

McKinsey Video Consulting Education 60

Harvard Business

OCTOBER 9, 2018

If you see this as an important step in the evolution of your business, there’s a lot you can do to improve data skills among existing employees without spending a ton of money on expensive consultants or full-time data experts. This is the perfect chance to change the way you communicate to better highlight your changing strategy.

Data 129

Data Sales Case Interview Meeting 129

Brimstone Consulting

JUNE 7, 2022

Through the work with Brimstone, including the implementation of Business Acceleration Teams, the division prioritized certain segments of the business and within one year, sales in these segments grew by 9%. Case Study How Business Acceleration Teams Helped Increase Sales and Drive Results.

Case Study 79

Case Study Case Studies Leadership Operations 79

Johanna Rothman

AUGUST 12, 2020

Would need collaboration from product development, marketing, sales, maybe support.). Obtain 3 customer case studies in the next quarter that show Product X works for them in ways other products don't. The post Pros and Cons of OKRs appeared first on Johanna Rothman, Management Consultant.

Benchmarking 125

Benchmarking Productivity Case Study Case Studies 125

Tom Spencer

JUNE 6, 2020

Differences in interests, values, and preferences vary dramatically across cities, states, and countries, so it is important for consultants to recognize these differences and customize marketing strategies accordingly. Geographic segmentation targets customers based on a predefined location.

Apparel 103

Apparel Retail Examples Productivity 103

Tom Spencer

AUGUST 22, 2020

Retail depletions: It’s essential to have a clean measure of sales to end-users, undistorted by fluctuations in inventories. Retail take-away (or retail depletions) in dollars and in units (ounces, pounds, cases, etc.) is the most common measure of sales to consumers.

Marketing 88

Marketing Advertising Retail Sales 88

Tsavo Neal

NOVEMBER 16, 2017

Consulting is a relationship business — and technology has changed the way we start and develop relationships. Instead of creating a “testimonials” page, sprinkle your testimonials throughout your consulting website. Social proof is one of the most critical elements of marketing and sales. Content social proof.

Consulting 60

Consulting How To Case Study Case Studies 60

Consulting Success

FEBRUARY 8, 2018

Self-described “recovering consultant” Blair Enns is the CEO of Win Without Pitching, a sales training organization for creative professionals in the design, advertising, and public relations fields. Join us to hear solid advice for increasing your revenue from Blair Enns in this episode of The Consulting Success Podcast.

Consulting 127

Consulting Productivity Advertising Training 127

Tsavo Neal

MAY 15, 2020

Every week, I write about web design, copywriting, and digital marketing for independent consultants and small firms. Friday Fusion is a collection of said writing from Quora, LinkedIn, and email conversations with consultants. How do I stop hating selling and sales? But if you run your own business, you can’t avoid sales.

B2B 15

B2B Sales Video Marketing 15

Tsavo Neal

OCTOBER 2, 2020

How do freelance consultants with a mix of long and short-term projects structure their resume? If you’re a freelance consultant, your resume isn’t important. Case studies and thought-leadership are the perfect way to show them that you’re the one who can help them achieved that desired future. Big difference.

Case Study 60

Case Study Case Studies Resumes Study 60

Tsavo Neal

DECEMBER 4, 2020

Let’s take your consulting website as an example. Most consultants want to generate more leads through their website — but they write and design it like a brochure, which adds no value. Here’s a freelancer/consultant LinkedIn profile template that works well : Notice how…. The Detailed Case Study. Courland Allen.

Resumes 78

Resumes Case Interview Case Study Case Studies 78

LSA Global

FEBRUARY 15, 2021

The First Step How is your sales pitch going? Welcome to the world that too many sales reps endure day after day. You need to learn how to create more open sales prospects. What they are missing is the critical first step in any effective sales process. Many prospects react negatively to sales calls.

Sales 36

Sales How To Case Study Case Studies 36