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Ready to Create Your Intellectual Property?

Chad Barr

Creating intellectual property is truly easier than most think. To start, the simple structure I recommend you follow is the one that resembles a case study: A challenge your clients are facing. The post Ready to Create Your Intellectual Property? The action you want them to take right away. That’s it.

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5 Smart Strategies to De-Stress & Accelerate Any Career or Business Transition

Consulting Matters

Archive intellectual property. Collect testimonials and case studies. Here's 10 things you can do: Set a cutover date where you want to be in your new job or have your business up and running. Set financial targets and goals. Identify seed money to help you with transition. Organize your contacts.

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Creating High Instant Credibility

Chad Barr

You should list the most powerful results such as “Generate dramatic increase to revenues” or “Gain financial freedom” and substantiate each with proof of testimonials or case studies. Case Studies: This is the section that proves why your clients hire you.

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Where Are You Going?

Chad Barr

What’s unique about your intellectual property that makes you distinguishable from others? What results are described in your client testimonials, case studies and client interviews? What are your remarkable offerings that make you irresistible and how do you impact their future and success?

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30 Best Consultant Websites & Why They Have Them (2022)

Tsavo Neal

It’s a central place where I present my Why/How/Who/What, show case studies and explore the pain points of my ideal clients, to give them a sense of how I’ve solved their exact problems for clients. Look out for a few case studies, and more under the hood posts on my consulting work in the future.

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Friday Fusion: October 9th, 2020

Tsavo Neal

Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. How can I find clients as a freelancer without going to freelance sites? Stop going out to find clients. Make them find you instead.

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The Biggest Impact You’ve Created and Experienced

Chad Barr

Stimulated my mind to create new intellectual property. Provided the live laboratory for the creation of successful case studies. Challenged me to explore new directions and offerings. Opened my mind to new learning and experiences. Supported my continued personal and business growth. Strengthen my own thought leadership.