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Maximizing ROI with Custom eLearning: Case Studies and Metrics

Clarity Consultants

Rather than viewing eLearning as a sunk cost, many organizations approach it as a strategic advantage that enhances productivity, improves compliance, and fosters employee engagement. It assesses long-term business impact, including productivity gains, cost savings, and performance improvements.

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Post Some Good (and Readable!) Case Studies

The Clever Consultant

When done right, case studies are valuable marketing tools. We see quite a few case studies that don’t do any of these things. Next time you want to create a good case study – one that gets read and gets results – keep these tips in mind: Tell the Right Story. Then ask yourself: Which stories (i.e.

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Case Study: Should an Algorithm Tell You Who to Promote?

Harvard Business

As a VP of sales and marketing for Becker-Birnbaum International, a global consumer products company, Aliyah knew she needed a talented marketing director to support her division’s portfolio of 34 products. In contrast, Molly’s network was concentrated mainly within cleaning products.

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Case Study: When You’re Successful, Stretched Too Thin, and Indispensable

Harvard Business

She drummed her fingers on the editing desk and squinted at the monitors in front of her as she scrolled through footage from the season finale of Dope , her production company’s long-running drama series about DEA agents. These are C3 shows: Carla Tremont Productions. “What’s wrong?” It’s your name.

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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey.

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Case Study: When Two Leaders on the Senior Team Hate Each Other

Harvard Business

” Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. The team had dropped the ball on inquiries from several retailers interested in its products by failing to coordinate getting them into the company’s system quickly.

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Case Study: Should a Direct-to-Consumer Company Start Selling on Amazon?

Harvard Business

Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. That company had sold exclusively on its own site, and Mark’s expertise had served PedalSpark well with its first product. His two direct reports were split.