This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Set yourself apart in the consulting business by highlighting your specialty through customer stories and whitepapers. Description: There are few people that can consider themselves as great an expert on whitepapers as Gordon Graham. He’s interviewed over 200 C-level executives and written over 170 whitepapers.
Provide Value-Added Services Offering additional value can differentiate your business and strengthen client relationships: Educational Content: Provide clients with valuable resources such as industry insights, whitepapers, and casestudies.
Editor's Note This fictionalized casestudy will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. He also asked about the new subscription program, referencing a recent whitepaper on trends in subscription business models.
Mention key accomplishments and/or include mini casestudies as examples of your work. You can link to a video and add a brochure, a PowerPoint presentation via SlideShare, a whitepaper, a client casestudy…whatever you think will help a prospective client better understand what you do and how you do it.
When you attend a conference, a training program or read an article, whitepaper or casestudy, are you reflecting on the learning? Often times we invest significantly in our professional development, but what do we do with that learning? The post Reflect on Your Learning appeared first on Gina Abudi.
Casestudies and thought-leadership are the perfect way to show them that you’re the one who can help them achieved that desired future. Casestudies tell stories of how you’ve helped businesses like theirs. Thought-leadership (articles, essays, whitepapers, research, courses, etc) demonstrate your expertise.
Your services page takes them to your casestudies page. Your casestudies page takes them to your about page. Or, if you’re asking a prospect to sign up to your list to receive your whitepaper, your CTA might read: Send Me The WhitePaper. Hover Interactions.
Webinars & WhitePapers. WhitePapers. 1to1 Case in Point. In some cases, delivering an exceptional customer experience is a matter of recognizing a customer by name or personalizing the experience in some other way based on information thats available about that customer. Webinars & WhitePapers.
Whitepapers. CaseStudies. Collaboration and research papers or digital recordings. By that I mean, the commitment to the continuous addition of valuable content, products and services to your site and your business. I am referring to content such as: Articles. Checklists. Special Reports.
We believe the multi-mode communication methods such as video, testimonials, segmented solution sections, and casestudies help prospective clients learn about APO to make the decision to hire us easier. Describing our services can be a bit complex; so we rely on our website to help tell our story.
Webinars & WhitePapers. WhitePapers. 1to1 Case in Point. Webinars & WhitePapers. WhitePapers. 1to1 Case in Point. Data Analytics. Emerging Trends. Employee Engagement. Executive Profiles. Sales Effectiveness. Social Media. Voice Of The Customer. 1to1 Webinars. Sponsorships.
Publishing a whitepaper. Casestudies. Publishing a WhitePaper. A whitepaper is a report given on a topic in your industry. WhitePapers are a great lead magnet because they position you as a trusted advisor to your prospect. Writing for a trade publication. Guest posting.
These extend from basic introduction-to-consulting workshops, to advanced excel/ppt skills, and of course regular seminars hosted by senior partners to discuss their whitepapers, recent interesting or topical projects, and subjects relevant to us all. Tom: Does A.T.
Webinars & WhitePapers. WhitePapers. 1to1 Case in Point. Webinars & WhitePapers. WhitePapers. 1to1 Case in Point. Data Analytics. Emerging Trends. Employee Engagement. Executive Profiles. Sales Effectiveness. Social Media. Voice Of The Customer. 1to1 Webinars. Sponsorships.
In our whitepaper, “A CaseStudy for Blockchain in Healthcare,” we proposed a novel, decentralized record management system to handle EHRs using blockchain technology, which we called MedRec.
This information can be presented in a variety of formats, including news, video, whitepapers, e-books, infographics, casestudies, how-to guides, question and answer articles, photos, etc.”. In lot s of ways, content marketing is not new. It is a term for what savvy marketers have done for years.
A professional design makes reading all of your content — publications, posts, casestudies, etc — easier to read and more enjoyable. 96% of B2B small business websites don’t offer guides, whitepapers, or similar reports on their home pages. Source: Small Business B2B Call to Action Study.
CaseStudy #1: Understand your boss’s priorities and adapt to her preferred communication style. She signed up for PR newsletters, downloaded whitepapers, and researched the PR strategies of other software companies. CaseStudy #2: Show your boss you have her back and be receptive to feedback.
6 – Offer one or two casestudies. Download your whitepaper? When you start, tell the audience that you will give them all the details of your presentation after it’s over so they don’t have to try and write down everything you say. Here are the five notes you need to hit: What was the problem. How did it turn out. #7
We organize all of the trending information in your field so you don't have to. Join 55,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content