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Having Marketing Challenges Suddenly? Help Is Available

Business Consulting Agency

Marketing has gotten so much more complex in comparison to past times. Then, the recent couple years changed consumer behavior, which impacts marketing again. Marketing is always adjusting to the times. Marketing is a diverse landscape nowadays. Having marketing challenges suddenly?

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Strategy of War – Business Lessons from the Battlefield

Tom Spencer

Military strategy has long been a source of wisdom for the field of business, inspiring countless comparisons. This article will consider three examples from military history that can examined to better understand competitive strategy in the business arena. Similarly, businesses can employ speed to gain a first-mover advantage.

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5 Effective Content Marketing Tips for Consultants

Consulting Matters

Content marketing is not some marketing fad. Content marketing is essential for consultants because we are in the knowledge business. If you're not implementing a content marketing strategy, you are leaving money (and credibility) on the table. Ready for more quick wins to enhance your marketing momentum?

Marketing 202
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Why We Struggle with Marketing

The Fearless Marketer

There are two things that make us struggle with marketing. The first thing is all the strategies and skills needed to market ourselves effectively. It has to do with the mindsets, beliefs, and fears we bring to the marketing and selling process. What is your prevailing attitude about marketing and selling in general?

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Five (and a half) Pricing Strategies that Will Win You More Projects at Higher Fees

David A Fields

Look no further than the gas pumps to see the extraordinary, often nonsensical, choices made by shoppers reacting to comparisons. Closing Uncategorized adding value agreements Connections Context Discussion Marketing positioning. relationships value proposition'

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Why Your Employees Aren't Committed to Your Company Strategy

Organizational Talent Consulting

Great leaders dream of a better future – from business sustainability to growing future leaders, increasing speed to market, or operating with greater purpose. To turn those dreams into workplace realities, leaders set strategies. Evidence suggests only 5% of employees understand their company's strategy. Refinement.

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Advertising Options for Skin Care Brands

Business Consulting Agency

The skincare industry has grown into a thriving, competitive market with countless brands vying for customer attention. To stand out, skincare companies need to explore innovative advertising strategies that resonate with their audience. Here are some of the most impactful advertising strategies available to skincare brands today.