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In fact, everyone develops problems at some point in their careers if they are growing and learning. For example: Hire better by using a behavioral interviewing process, checking references and using the rule of 3’s (3 final candidates, 3 interviews each, with 3 interviewers). How do you know if you are successful?
You can uncover this information informally or you can do interviews or a survey with those who represent your ideal client. These could be booklets, eBooks, print books, a teleconference series, a webinar series, etc. They may be more aware of what they want but underneath they have a deeper need. or how to guidance (How to.).
Interview Transcript: Betsy Jordyn : Hey, it’s Betsy Jordyn. I started with an article, then a five-dollar eBook, and then $199 you know strategy workbook. Charles Browne : Hi. Betsy Jordyn : So, what I would love to do first, is like just take us back in time, and tell us a little bit about your journey. Betsy Jordyn : Yeah.
I invited ChatGPT to interview me after letting it/him/her briefly know who I am, who is my audience and what is my focus. For brevity’s sake, I decided to include 3 of the 10 interview questions. To start, can you tell me about the most important factors to consider when developing a web site strategy for a business?
Compile a Book : Gather related articles into an eBook or book for added value to your audience. Get interviewed : Appear on podcasts or blogs to expand your reach and establish authority. Feature top-performing content : Highlight the most engaging clips in a “Best of” section on your blog.
An example would be a free eBook they would receive. Viral WOM: Develop content and offerings that are worthy of being shared by others and generate a word-of-mouth effect. An example would be you sharing an eBook to attract others to you. An example would be 30 days access to your private group.
These could be ebooks, audio books, books, subscription services, retreats, mastermind groups and retainers. Interview and have conversations with great thinkers. Also, get interviewed and publish on your site and theirs. Solicit testimonials and referrals and develop case studies. Send hand-written thank you notes.
Create an opt-in page that offer value to your visitors such as a free eBook, podcasts or several videos in return for their name and email address. Collaborate with others by developing content, which will then expose their followers to you and your site. Mention this page everywhere you can.
What about using social media, creating powerful alliances with others and developing your own video and audio channels? Should you publish and/or create a community around your brad? Should you leverage the media and your speaking presentations? Next are your actionable action steps to support each one of your tactics.
Increasingly, there are shared audio interviews and valuable episodes distributed through podcasts and webinars, published books, diagrams and infographics known as my Transformation Visuals™, that craft a series of videos, and create live and online courses. This framework can be used to construct a short article, podcast or video.
Interviews in seven hundred companies of 2 million employees suggest that the productivity of employees depends on their relationship to their boss. If so, check out Rick’s eBook, The Extraordinary Employee. Do you want to quit? How excited are you about coming to work each day?
Develop strong relationships. I urge you to increase your creation of content in a variety of formats such as articles, position papers, eBooks, booklets, books, audio podcasts, videos, online workshops and products. Either develop the ways of holding yourself accountable or find someone who can help you to do so.
Writing a short eBook. Interview an expert. Interviewing a potential client. They also help you develop new relationships through outreach. Not only will you be educating and nurturing your leads, but it will help you start conversations and develop relationships with your leads. Writing a Short eBook.
Step #1: Understand your current CX state Your brand needs to maintain and develop a deep understanding of your customers—their basic needs and unique expectations. Qualitative research methods—such as customer interviews, focus groups, and even ride-a-longs—can help collect insights directly from the customer.
Compile listener stories or interviews. If your podcast involves sharing personal stories or conducting interviews, compile the best ones into a book. Blurb With Blurb, you can create, self-publish, promote, share, and sell print and ebooks. This can provide a deeper dive into the experiences shared on your podcast.
Positioning Yourself As The Expert — How To Develop A Consulting Voice That Clients Will Listen To with Ron Carucci. I switched careers into learning and development and organization development. I interview interesting and novel thought leaders to help share their ideas and also get seen as part of their network as well.
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