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In fact, a new survey by InsideCounsel Magazine, commissioned by iThreat Cyber Group, revealed that: “Two out of three legal counsels representing a cross section of Fortune 1,000 companies acknowledge they are not “very well prepared” to prevent a significant, material attack on their product, brand or intellectualproperty.”
it's one thing to have a repository of intellectualproperty (IP). These could be booklets, eBooks, print books, a teleconference series, a webinar series, etc. These could include a mentoring program, coaching engagement, training program development, assessment project, consulting assignment.
In this article, I feature 12-15 of the best boutique consulting firm websties, and how these websites attract and develop new business for each firm. Here’s what I asked members of each firm: In what ways do you use your website to help you attract and develop new business? How does your website help you establish your brand?
Speaking – Mention your podcast channel during your speaking presentations or your webinars and invite the audience to subscribe to the channel. Collaboration – Approach others to develop new intellectualproperty with you and record, promote and market on your mutual channels.
Second, is your content : Which is your digital empire creation(r) or your intellectualproperty and the way you establish your expertise and claim your thought leadership. These are your articles, newsletters, books, workshops, webinars, courses, podcasts, videos, and membership sites to just name a few.
What about using social media, creating powerful alliances with others and developing your own video and audio channels? The same applies to linking your content (audios and videos) on iTunes which has become one of the largest repositories of amazing intellectualproperty or blog talk radio and such platforms.
I’ve been spreading the gospel about BVFLS practice development since 2013. Five years (10,000 hours) into it, I finally developed my own framework that can be used to close the gap between the practice you have and the practice you want. Let me know if this model resonates and helps with your practice development efforts.
We met in the mornings, discussed business, best practices, intellectualproperties and ideas to improve our lives and businesses. When developing my marketing content, make sure it focuses on current times and my client challenges. Develop case studies that enable clients to relate to them. Develop more diagnostic tools.
She then watched a webinar I had done for Georgetown on OKRs and then one day out of nowhere I got an email from her to schedule a meeting with their senior team. Maia Singletary – Creative Consultant As a designer, I developed a personal brand to humanize my business. She had heard bunch of my interviews and follows the podcast.
I’d been in the Hospitality, Meetings and Conventions industry for 28 years, and I helped several companies build and develop their corporate divisions, and then I did it for myself building my own company and then working for angel investors flipping underperforming businesses in meetings and conventions and hospitality.
Welcome to my newsletter, where I focus solely on BVFLS practice development, practice management, and related tools and technology to grow/build/scale your firm. There are many options available for us to communicate our expertise: ads, articles, blogs, books, email, public relations, podcasts, seminars, webinars, websites, and videos.
A sincere “Thank you” to the people who purchased my 2019 BVFLS Practice Development Marketing Plan. This model involves using our intellectualproperty to create apps, books, checklists, courses, newsletter, templates, or webinars that, perhaps, hundreds of players in our respective niches are interested in and will want to buy.
Media Interviews – Whether on TV, radio, web radio, webinars and such, these are great opportunities to share your message and value with the audience. Publishing – The prime opportunity you have to announce your site and its content is actually each time you develop new content.
As you can imagine, I am speaking about practice development … the title of my talk is Scale Your Business Model. We can unzip the intellectualproperty we use in our 1:1 world and create valuable courses, toolkits, webinars, etc. Here’s a sneak peek. At it’s most basic level, what we do is very simple.
Conducting Webinars or Other Online Educational Events. Conducting Webinars or Other Online Educational Events. They also help you develop new relationships through outreach. Not only will you be educating and nurturing your leads, but it will help you start conversations and develop relationships with your leads.
Experts are experts because of their thought-leadership (articles, whitepapers, speaking, courses, intellectualproperty, etc). Credit union prospects typically learn about our programs on our website and then sign up to attend a monthly webinar. The higher your perceived authority, the less you have to rely on direct outreach.
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