Consulting Matters

JUNE 13, 2024

When it’s done right, it’s your online store and 24/7 marketing machine , consistently at work attracting, impressing, and converting clients. Step 4: Develop a Strengths-Based Marketing System Marketing doesn’t have to be scary or sleazy.

How To 156

How To Consulting Resumes System 156

The Fearless Marketer

JUNE 7, 2021

Recently, when I took a close look at the marketing that has worked best for me over the past 35 years, two things popped out. Hence: Proactive Experience Marketing. Proactive marketing without the experience might get you in front of a lot of people, but it can be hard to convert them into clients. That’s your job. Definitely!

Marketing 62

Marketing Meeting Productivity Sales 62

Consulting Matters

JANUARY 13, 2018

Content marketing is not some marketing fad. Content marketing is essential for consultants because we are in the knowledge business. If you're not implementing a content marketing strategy, you are leaving money (and credibility) on the table. Ready for more quick wins to enhance your marketing momentum?

Marketing 202

Marketing Consulting Intellectual Property eBook 202

The Fearless Marketer

MARCH 30, 2020

Next, you need to DEVELOP those ideas, insights, resources, and connections into something useful. Connect – Develop – Re-Connect – Re-Develop. And nothing new gets developed. But we can also fall into the “development trap.” But we can also fall into the “development trap.” Developing a new service.

Development 62

Development Resources Meeting Survey 62

Rod Burkert

NOVEMBER 5, 2019

On to this week: At one time in your professional life, I imagine you have participated on a webinar. If you are thinking about it, here are some practical considerations based on my experience thus far with Practice Development INSIDER. This past Friday, I hosted my fifth Practice Development INSIDER webinar.

Case Interview 40

Case Interview Interviews Report Marketing 40

The Fearless Marketer

JULY 6, 2020

According to Jon Spoelstra, in his book, Marketing Outrageously, businesses need to embrace the concepts and practices of Marketing Outrageously. I’ve always said that the purpose of marketing is to get meetings with prospective clients who are open to hearing what you have to offer. And attend my webinar on Friday!

Marketing 62

Marketing Meeting Sports Strategy 62

Successful Independent Consulting

JUNE 28, 2023

Debunking Myths and Understanding the Psychology A few months ago the PICA community gathered for a webinar with Stacey Brown Randall , a leading light in business referrals strategy. How do we systematize the business development process? She spoke about one of the biggest problems in solopreneurship: the feast-famine cycle.

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How To Chemicals Strategy& Strategy 195

Tsavo Neal

MARCH 7, 2018

Why cold calling/cold emailing is the WORST marketing tactic for your consulting — and what to do instead. Kennedy University in addition to having presented over 250 other seminars, workshops, and webinars. Kennedy University in addition to having presented over 250 other seminars, workshops, and webinars.

Development 60

Development Banking Interviews Consulting 60

Consulting Success

MAY 1, 2017

You can do all the marketing in the world, but if your message doesn’t resonate with your ideal client your marketing will suffer. So, after establishing clarity on your ideal client, develop a message that gets the client’s attention. Devise a marketing plan to suit your abilities. Write Blog Articles.

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Consulting Marketing Development Groups 174

The Fearless Marketer

FEBRUARY 22, 2021

When we think about marketing our professional services, we usually think about all the things we need to DO to get clients. But that is usually very limited because marketing has numerous components and also processes. Plus, marketing has outer and inner aspects. Can you articulate your marketing message so clearly?

Marketing 62

Marketing Training Training Advertising 62

The Fearless Marketer

OCTOBER 18, 2021

Marketing your professional services and your efforts to attract new clients to your business could be called “The art of honest influence.”. Influence: the capacity to have an effect on the character, development, or behavior of someone or something. Presentations such as Webinars. Then webinars lead to conversations.

Media 62

Media Education Marketing Development 62

Clarity Consultants

AUGUST 3, 2023

These services can include content development, learning administration, learning delivery, vendor management, measurement and analytics, learning strategy and learning technology. Industry visibility, innovation and impact in the learning services market. Client representation. Business performance and growth.

Training 90

Training Training Industry Company 90

Successful Independent Consulting

JULY 21, 2023

Part 2: Three Steps for Getting Referrals with Your Own Plan Last month, we took our first look at insights from Stacey Brown Randall’s webinar, “How to Generate Referrals Without Asking.” Play the Long Game It’s important to be clear that the strategy outlined here is very different from other kinds of business development campaigns.

How To 195

How To Resources Strategy Strategy 195

Jerry Fletcher

DECEMBER 11, 2021

I’m shifting my emphasis so that I will offer these services: Marketing Consulting for consultants and coaches (Solopreneurs, Partnerships and Ensembles short and long term) Strategic Marketing Counsel for entrepreneurs and start-ups Speaking on topics that make individuals and organizations more memorable and more profitable.

Marketing 40

Marketing Consulting Video Sales 40

Women in Consulting

JULY 28, 2016

By: Kay Paumier. :: C ontent marketing is “in.” According to Wikipedia, “ content marketing is any marketing that involves the creation and sharing of media and publish ing content in order to acquire and retain customers. In lot s of ways, content marketing is not new. But what is it anyway?

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Tools Marketing Media Case Studies 48

The Fearless Marketer

OCTOBER 1, 2018

Your marketing message communicates to the world what your business is about. And your LinkedIn profile is the perfect place to both develop and spotlight your most focused marketing message. This is the fourth of five articles about the 5 Pillars of Marketing, my marketing model that helps get your marketing on track.

Marketing 54

Marketing B2B Media Course 54

Epicflow

DECEMBER 29, 2023

Read further to learn about our AI developments, what topics we discussed at our webinars, the names of our prominent guests, and why it’s better to start later to deliver earlier! Even Better Project Data Security Dataguard We’ve developed a unique data security tool that safeguards your company’s information. Stay tuned!

Company 52

Company Resources Software Enterprise 52

Clarity Consultants

JULY 20, 2023

When employees witness their leaders investing in their own development, it inspires them to take ownership of their learning journey and seek growth opportunities. Offer a mix of formal training programs, workshops, webinars, mentoring, coaching, and self-paced eLearning modules.

Culture 97

Culture Training Training Conference 97

Business Consulting Agency

SEPTEMBER 16, 2024

Additionally, it offers free educational materials to guide entrepreneurs through various stages of business development. Services : Free mentoring, business webinars, and educational workshops. Small Business Development Centers (SBDC) Next, we recommend the Small Business Development Centers (SBDC). Website : [link] 2.

Small Business 52

Small Business Nonprofit Education Resources 52

Effective Managers

NOVEMBER 5, 2024

Invest in Relationship-Building Activities Spending time building relationships outside of regular business interactions can strengthen bonds: Client Events: Host events, webinars, or workshops to engage with clients in a more informal setting. Adapt: Be flexible and adapt your strategies as needed to meet evolving client expectations.

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Management Metrics Software Survey 105

Successful Independent Consulting

FEBRUARY 12, 2021

Getting new projects – Business development is a common challenge for most independent consultants and solopreneurs. In my mind I’ve never done any “business development” but new clients and projects always seemed to come along. Supply and demand – Assess the market for your expertise to get an idea of how hard it may be to find work.

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Cash Flow Consulting Insurance Insurance 370

Women in Consulting

MAY 4, 2015

Spiceworks (www.spiceworks.com), a social network that connects marketers with IT buyers, recently held an “Unplugged” panel discussion in Mountain View, CA in which three IT professionals shared what they want from marketers. Translated: They do not want to be bothered by marketing or salespeople until they are ready to engage.

Marketing 48

Marketing Video Comparison Media 48

1 to 1

JUNE 13, 2024

The chief customer officer of ClearAction Continuum reveals four — just four — CX ROI benchmarks to prioritize during the “ Four Gold CX ROI Metrics LinkedIn webinar hosted by the European Customer Experience Organization (ECXO) earlier this month. Mirage or meaningful? These four ingredients of genuine fitness have counterparts in CX.

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ROI Metrics Sales Benchmarking 32

Tom Spencer

NOVEMBER 10, 2023

Active participation in industry events, conferences, webinars, and networking gatherings signals that a candidate is invested in staying updated on the latest industry trends and developments. Referrals can be a game-changer in the competitive consulting job market.

Consulting 88

Consulting Interviews Industry Ethics 88

Business Consulting Agency

OCTOBER 15, 2024

With experience in areas like user experience (UX), search engine optimization (SEO), and content marketing, experts help businesses identify and implement data-backed strategies for success. Data-Driven Strategy Development Industry experts rely on data to drive strategy.

Industry 52

Industry Engineering Data Trends 52

Rod Burkert

JUNE 20, 2018

I’ve been spreading the gospel about BVFLS practice development since 2013. Five years (10,000 hours) into it, I finally developed my own framework that can be used to close the gap between the practice you have and the practice you want. Let me know if this model resonates and helps with your practice development efforts.

Development 40

Development How To Intellectual Property Mercer 40

Rod Burkert

FEBRUARY 4, 2020

Face-to-face meetings like lunches can be effective practice development pump primers. Join me this Friday at 1pm ET on Practice Development INSIDER for my interview with Gary Trugman. And valuing small and medium-sized BUSINESSES requires a different practice development effort to attract small and medium-sized BUSINESS OWNERS.

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Case Interview Video Interviews Development 80

The Fearless Marketer

JULY 23, 2018

I like to think I’m a pretty good marketer of my professional services. After all, I’ve been at it for 34 years, read hundreds of marketing books, thousands of articles and studied with the very best marketing gurus. But marketing is still challenging for me and the majority of independent professionals. Challenge # 2.

Meeting 48

Meeting Marketing How To Resources 48

1 to 1

MAY 20, 2024

This week’s Fast Track CX ROI webinar is the second episode in ECXO’s three-part series of short, practical sessions hosted by Ricardo Saltz Gulko, ECXO co-founder and managing director of Eglobalis , a global adviser in CX, design, and innovation. Removing friction leads to lower costs, higher margins, market share, and sales velocity.

ROI 26

ROI Exercises Media Metrics 26

The Fearless Marketer

APRIL 6, 2020

Are you wondering where you should put your business and marketing focus right now? ” This quote came through my email today from Marketing Week Columnist, Mark Ritson, and I thought it was appropriate: “The world does not need our support or our concern. This also helps me be proactive in developing new and effective strategies.

Groups 62

Groups Survey Marketing Research 62

Rod Burkert

DECEMBER 18, 2020

The experience relates to my Practice Development INSIDER interview series. She formerly worked in training at a large CPA firm, was well-versed in putting on webinars, and, most importantly, could negotiate the NASBA accreditation and compliance maze so the interviews would qualify for CPE credit. I had great emails. Don’t lower it.

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Interviews Mercer Development Video 52

The Fearless Marketer

APRIL 20, 2020

And, in my spare time, I launched my free Going Radically Virtual webinar program and newsletter. For me, it was writing articles and offering webinars. Develop that document or presentation. The post My Not So Brilliant 6-Step Action Plan appeared first on Action Plan Marketing. What is Your Plan? Go into Action.

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Groups Resources Talent Financial 62

The Fearless Marketer

MAY 4, 2020

In last week’s Webinar on Going Radically Virtual, I did a poll to measure what the participants were doing in their marketing during the pandemic. Are you developing new materials, reports, programs, models, or services? This approach alone has been the single most effective marketing strategy my clients have ever implemented.

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Transportation Video Retail Survey 87

Tsavo Neal

APRIL 27, 2017

But, how you present yourself is critical for marketing and selling your services. This is more than how you dress — it’s your office, your marketing material, your brand — and yes, your website. This article lists relevant website and digital marketing statistics for consultants. Outbound Phone Marketing.

B2B 60

B2B Marketing Consulting Advertising 60

Tsavo Neal

SEPTEMBER 21, 2017

Like all your other marketing material, your website exists for one reason: To generate leads for your business. Once they do, your email marketing software automatically sends them your lead magnet. Your email marketing software compiles all lead information into a list. Leads are the lifeblood of consulting businesses.

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Consulting eBook Education Software 60

Wakeman Consulting Group: Dave's Blog

DECEMBER 16, 2022

As the World Cup winds down, 5 ideas on building the brand of MLS further : My webinar this week talked about the streaming wars and Apple’s investment in MLS. Research: Remember this: Market research is a proactive activity built on developing a hypothesis of the market or asking a question that you are looking to answer.

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Sports Marketing Research Strategy 59