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Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai

Melissa Agnes

On September 17th and 18th 2014, Melissa Agnes, President and co-founder of Agnes + Day, will be presenting a two-day workshop on social media for crisis and emergency management for healthcare at the GCC Government Social Media Summit in Dubai. Workshop outline: Social media for healthcare. Implementing strategies.

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7 Key Decisions for Starting Your Consulting or Coaching Business Right

Consulting Matters

A coach helps individual leaders develop clarity on what they need to focus on and create action plans to achieve those goals. The easiest way to know the difference between these two models is who will be paying you - the organization or the individual and the expected ROI. The Difference Between B2B and B2C Business Models.

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Review of “Open Leadership” Framework (Leadership and Social Technologies Book)

Steve Shu Consulting

Benefits & ROI – For those that have read Groundswell , this part is similar in that it covers some qualitative and quantitative models for using social technologies. Openness Covenants – This part of the book covers social media guidelines and policies.

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Skincare Brand Development with Expert Help

Business Consulting Agency

Partnering with industry experts can provide the guidance, resources, and insights needed to develop a standout skincare brand. Find here more about skincare brand development with expert help. Developing High-Quality Products The success of any skincare brand hinges on product quality. Looking to create a skincare brand?

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Marketing Mix Modeling MMM (Part 3 of 3)

Tom Spencer

Then, budget allocation is done, by shifting money from low ROI mediums to high ROI mediums, thus maximizing sales while keeping the budget constant. We can construct a regression equation that considers the proportion of investments in different marketing channels and develop an algorithm to maximize revenues. Types of MMM.

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Social Media Platforms Can Be Built Around Quality, Not Scale

Harvard Business

In the traditional media industry, some outlets differentiate themselves through quality, but social media hasn’t gotten there yet — there is no “ New York Times of social media.” Could specialized social media handle these functions better than the dominant players?

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4 golden tickets to capture CX ROI

1 to 1

This article was written as part of a partnership between 1to1 Media and the European Customer Experience Organization. The “Four Gold CX ROI Metrics” webinar was the final episode in the three-part series hosted by ECXO. A 9700% CX ROI? She’s dissected and painstakingly diagrammed each one. Hunsaker gets it. No more layoffs.

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