Consulting Matters

JANUARY 13, 2018

You can uncover this information informally or you can do interviews or a survey with those who represent your ideal client. it's one thing to have a repository of intellectual property (IP). These could be booklets, eBooks, print books, a teleconference series, a webinar series, etc. or how to guidance (How to.).

Marketing 202

Marketing Consulting Intellectual Property eBook 202

Chad Barr

JANUARY 21, 2015

Effectiveness of increasing your intellectual property in a variety of formats. Frequency of you being quoted and interviewed. Get The Bridge to Web Success eBook & find out. . I’d suggest by reviewing the: Number of clients you do business with. New prospective clients inquiring about working with you.

Intellectual Property 52

Intellectual Property eBook Media Tools 52

Chad Barr

NOVEMBER 3, 2021

The argument I hear is that some feel they may be giving away their intellectual property and diluting their value. To which I respond, “you haven’t dug deep enough to further uncover your intellectual property.” Many have consumed this content and comment of its value to them.

Intellectual Property 52

Intellectual Property eBook Case Interview Course 52

Chad Barr

AUGUST 9, 2012

Publish their content in a wide variety of formats such as articles, checklists, podcasts, videos, eBooks, books, process visuals and more. Are quoted and are interviewed by others and the media. Provide consistent value that manifest itself through their unique intellectual property.

Intellectual Property 40

Intellectual Property Leadership eBook Media 40

Chad Barr

FEBRUARY 12, 2020

I was interviewed earlier today by my good friend and colleague, Dan Janal, for his Top Business Leaders thriving podcast show. Collect several of these articles, checklists memes and visuals, sort them into a logical sequence and publish your eBook or actually a book.

Intellectual Property 52

Intellectual Property eBook Media Interviews 52

Chad Barr

JANUARY 8, 2012

For example: if one of your tactics is publishing, your action steps could be blogging daily, attracting guest contributors to your blog and site, submitting your content to be published elsewhere, get involved in podcast interviews and start writing your eBooks and books.

Intellectual Property 52

Intellectual Property eBook Video Media 52

Tsavo Neal

JANUARY 25, 2018

Writing a short eBook. Interview an expert. Interviewing a potential client. Writing a Short eBook. Maybe you really, really don’t like writing, but you still want to create a great piece of intellectual property that “sticks.” ” If so, a simple, short eBook is the perfect option.

Consulting 68

Consulting Advertising Case Interview Conference 68