Fri.May 24, 2024

article thumbnail

Expanding Client Relationships: How To Win Repeat Consulting Business

Consulting Success

Are you limiting your business development activities to only attracting new clients? The easiest sale you will ever make in consulting will be to someone who already knows you, likes you, and trusts you — that includes your previous and current clients. At Consulting Success®, we teach the consultants in our Clarity Coaching Program to.

article thumbnail

3 Ways to Clearly Communicate Your Company’s Strategy

Harvard Business

For all the communication around strategy, we know that leaders at many companies don’t provide the necessary context for employees to understand what the words and sentences in a strategy statement actually mean. What can leaders do to help employees understand enough context to understand a strategy? In this article, the authors offer three recommendations: 1) Present the alternatives considered and explain why they were not adopted. 2) Explain how each choice is linked to the organization’s p

Strategy 254
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Navigating a Downturn: Strategies for Business Resilience

Tom Spencer

In the ever-evolving landscape of the global economy, businesses face a myriad of challenges that demand resilience, adaptability, and strategic planning. Economic uncertainties, recessions, and unforeseen disruptions can shake the foundations of even the most robust enterprises. Navigating these economic challenges requires a proactive approach that combines strategic foresight and a commitment to innovation.

article thumbnail

How Marketers Can Adapt to LLM-Powered Search

Harvard Business

Large language models (LLMs) provide a search experience that’s dramatically different from the web-browser experience. The biggest difference is this: LLMs promise to answer queries not with links, as web browsers do, but with answers. Increasingly, using apps such as ChatGPT or Perplexity, or search portals such as Google’s Search Generative Experience (now AI Overviews) or Bing’s Copilot, customers will learn about products and brands through natural-language outputs.

Marketing 240
article thumbnail

State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

article thumbnail

60 Seconds of Johanna’s Writing WIP for May 24, 2024

Johanna Rothman

My podcast this week is from the speaking book. Not part of the podcast, but writing information that might help you see how I write. I think I finally discovered how to write the introduction and first chapter. Too many books have boring introductions and first chapters. So I cycle through mine to find the gems that make the book draw the reader in.

More Trending

article thumbnail

What Is The Everything DiSC® Model And How It Works

Girard Training Solutions

As companies diversify their talent, managers face new challenges in leading individuals with diverse personality types, opinions, values, and behaviors. The goal is to build a high-performance team and bring out the best in your employees by embracing their different traits, strengths, and weaknesses. This is where personality-based assessments, like the DiSC® Model, come into play.

article thumbnail

The challenge of N + 1

Seth Godin Blog

“Just a little more,” might be a useful way to self motivate, until it isn’t. N + 1 pushes us to win every race, every argument, every bank balance competition. Sometimes this is simply a self challenge, not designed to hurt others, but the problem with never being satisfied is that the loser is also going to be you. “Enough” is often attainable and always useful.

Banking 42