June, 2022

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Dubious Ideas, Foolish Clients and Your Consulting Firm. 5 Rules to Act Wisely

David A Fields

The spectacular failure of CNN+ is hardly the largest debacle abetted by a consulting firm. If your consulting firm had been in McKinsey’s shoes, would you have taken the CNN+ project and built a plan that, in retrospect, appears absurdly unrealistic? Let’s say that for a number of years your consulting firm has supported the … Continued. The post Dubious Ideas, Foolish Clients and Your Consulting Firm. 5 Rules to Act Wisely appeared first on David A.

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Five Things To Know About Your Ideal Client

Consulting Matters

Today, we're talking about the five simple steps to developing your ideal client archetype, which builds on what we talked about in my last two blogs, why people don't get it when you speak and write about what you do and what is ideal client archetype and why you need one. So if you missed either of these episodes, go back and listen. I'll never forget the first time I downloaded Pandora.

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How Coaches & Mentors Fast-Track Your Consulting Business Growth with MaryBeth Maskovas: Podcast #242

Consulting Success

Building and growing a business is not easy. It requires a lot of work, time, and money. So how can you fast-track your consulting business’ growth? Today, MaryBeth Maskovas, the Founder, Lead Analytics, and Optimization Consultant for Insight Lime Analytics, shares her journey from finding her passion for analytics to building her consulting agency amidst.

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Building Transparency into AI Projects

Harvard Business

As AI becomes ever more embedded in people’s lives, effective communication with stakeholders can define a product’s success — or failure.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Main Risks of Aerospace Engineering Projects: How to Implement Wise Risk Management into Your Organization

Epicflow

The aerospace engineering sector deals with mostly large and complex projects. Accordingly, they are more vulnerable to the consequences of risk-bearing events. When unmanaged, these risks can impact people’s safety and, to make matters worse, come down to considerable financial losses. . So, the importance of risk management cannot be overestimated – it’s better to stay ahead of all possible threats to your project. .

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[Scope Creep, Responsibility Dodging] How to Set and Keep Better Boundaries with Your Consulting Firm’s Clients

David A Fields

Consulting firm clients occasionally (or frequently) don’t live up to their obligations on a project—mid-project approvals come late, or not at all, critical information is missing, etc. Sometimes, clients ask your consulting firm to take on extra work that was outside of scope. Both of these client behaviors present a challenge for your consulting firm. … Continued.

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Why You Need An Ideal Client Archetype

Consulting Matters

Seth Godin says, "When you speak to everyone, you speak to no one.". This quote was a catalyst that completely transformed my approach to growing my own business and helping others do the same. It makes sense that as consultants and coaches with tons of skills, certifications, frameworks, and methodologies, our path to success is either narrowing down the services we offer or making our approach attractive to many potential clients.

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Personal Branding For Consultants: Be Authentic To Get More Clients

Consulting Success

Personal branding for consultants: what is it, and why should you care? Many consultants are lost when it comes to building a brand. They think “branding” is all about their logo or their website. Now, your logo and website are a part of your brand. But your logo and website are only one piece of. Personal Branding For Consultants: Be Authentic To Get More Clients is a post from: Consulting Success.

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Does Your Company’s Culture Reinforce Its Strategy and Purpose?

Harvard Business

Strategies for leaders to align all three.

Strategy 250
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Product Portfolio Management: What It Is and Why It Matters for Business Leaders

Epicflow

For the growing companies, it’s crucially important to keep track of all their products and make sure they are in demand and meet customers’ needs. A good way to increase profitability is to work on the products that will definitely bring revenue and make the right improvements that people are expecting. Product portfolio management can make this happen.

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Bad Decision vs. Bad Outcome

CaseInterview.com

A lot of people tend to judge the quality of a decision based on the outcome of the decision. This is a foundational premise that many (if not most) people hold that underlies their decision-making process. Here are some typical examples where this thinking works and gets reinforced… and counter-examples that challenge this notion. I worked really hard and got promoted.

Examples 120
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A Quick Trick to Refresh Your Consulting Firm’s Network

David A Fields

Over time, your consulting firm’s network can dwindle as you lose touch with ex-clients and fail to maintain other contacts. Fortunately, there’s an easy method to reawaken dormant relationships and enrich your pool of potential consulting clients. Remember Yuri? Sure you do. He was a client of yours, and even though you haven’t chatted in … Continued.

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Why People Don’t “Get It” When You Talk and Write About What You Do

Consulting Matters

Have you ever been asked "what do you do?" at a networking event or just at a party, and despite your best attempt at a response, all you got was blank stares? Or have you spent a ton of time working on website copy, and the response was crickets? Today we're talking about why people don't get it when you talk and write about what you do. In my early days as a business owner, it was so hard to explain what I did that I often avoided situations where I would have to, which affected more than my m

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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Building & Selling a Consulting Business with Alex Langshur: Podcast #244

Consulting Success

One big part of starting a business that some tend to forget to consider is selling it off. While it may seem such a heartbreak to exit a business you’ve worked so hard to build, it is nevertheless an important aspect of success. In this episode, Michael Zipursky is joined by Alex Langshur. Alex is currently. Building & Selling a Consulting Business with Alex Langshur: Podcast #244 is a post from: Consulting Success.

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How AI Can Make Strategy More Human

Harvard Business

It’s opening up a new world of strategy innovation.

Strategy 250
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Making Your Digital Transformation Journey Successful: An Overview of Its Essential Components

Epicflow

Most people think of digital transformation in relation to the application of latest technologies. And they’re right, but only to some extent. You can’t put new wine into old bottles, so whatever sophisticated technologies companies implement, without transforming people, culture, and processes in your company, even the most advanced of them will become a waste of money. .

Tools 147
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Help Your Customers React the Way You Want with These Roadmap Options, Part 3

Johanna Rothman

In Part 1 , I said that customers need a different kind of roadmap than teams do. Teams need the focusing details now and a way to look forward. But, depending on where your product is in the market, your customers might want or need different information. Let's start there. One thing to remember: you might not need a customer-facing roadmap at all if you release often enough.

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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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Better, Consulting Firm Marketing: Flywheels and Snowballs

David A Fields

Effective marketing will increase awareness, engagement and credibility among your consulting firm’s target audience. However, your efforts to build visibility consume considerable time and money while producing questionable results. A couple of proven, consulting firm marketing principles will boost your marketing success. Flywheels Flywheels are difficult to set into motion, and the weightier the wheel, … Continued.

Marketing 195
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How To Create the Business and Life You Really Want In Your Second Act

Consulting Matters

Have you hit the top of your profession or exceeded your business goals and wondered what's next? Tune in for insights and tips on taking the daring leap into your second act and the dramatic change that can lead to greater success, significance, and happiness. I have big news, on May 14th, I got married to the absolute love of my life! We went to Nantucket for our honeymoon, where I went ten years ago for a personal business retreat.

How To 156
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How To Create Undeniable “Hype” Around Your Consulting Services With Michael F. Schein: Podcast #243

Consulting Success

Are you equipped with a good amount of knowledge and skills for your services? In today’s episode, Michael Shein, founder of MicroFame Media, shares his insights on how you can create undeniable hype around your consulting services. He had gone through different jobs in his career, and through these experiences, he was able to sort. How To Create Undeniable “Hype” Around Your Consulting Services With Michael F.

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Why AI Customer Journeys Need More Friction

Harvard Business

Introduced at the right points, “good friction” can create a more transparent, ethical experience.

Ethics 250
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TOOLS and METHODOLOGIES for developing DECISION SUPPORT PACKAGES

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

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Successful Project Delivery in Aerospace and Defense: Success Criteria

Epicflow

Successful project delivery is the main goal of project management efforts, but what does project success really mean? Delivering a project on time and within budget, you may think. Yes, but that’s not enough. If you want your initiative to be successful, it’s a good idea to determine what success will look like for this particular project. . In aerospace and defense projects, there should be no room for ambiguity regarding the desired outcomes.

Industry 130
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Why Car Roadmaps Are Not the Same as Product Roadmaps, Part 1

Johanna Rothman

Several of my clients have various roadmap problems. They want a single product roadmap to serve all these purposes: Focus the team's work for this specific product for the short term. That includes some look-ahead to see the next bit of upcoming work when the team has more capacity. Show customers where the company thinks the product is headed. (The overview of which problems the company plans to solve for which customers.).

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Starting a Strategic Initiative? Clarify Your Culture First

Leadership Planning with Liz Weber CMC

Now that you’ve finally hired the additional project team members needed, and you’ve checked, checked, and triple checked your strategic initiative’s plan and deliverables, it’s time to start your project, right? Wrong. Before you start any strategic initiative, clarify with your team the role the project plays in supporting your organization’s mission, and how […].

Culture 111
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The Top Eleven Things Employees Want From Their Leader

Rick Conlow

What do employees want from their boss or in a job? Obviously, they are not receiving it with the elevated levels of employee discontent, disengagement, and distrust. Consequently, the current Great Resignation and Quit manifested into a nightmare for leaders and organizations. You do not have to succumb to these negative results. If you pay attention to these eleven things employees want in a job, you will have a real opportunity to create an inspired and highly engaged team.

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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

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From Solo Consultant To Building A Team (Boutique Firm) With Kay Formanek: Podcast #241

Consulting Success

Are you a solo entrepreneur who wishes to build your own team? Kay Formanek’s perspective on spending your time fruitfully, especially when it comes to your work, is exceptional. Kay is a global speaker on Diversity and Inclusion, visiting lecturer at leading business schools, and the Founder of Kay Diversity & Performance, a company committed. From Solo Consultant To Building A Team (Boutique Firm) With Kay Formanek: Podcast #241 is a post from: Consulting Success.

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Stop Making the Business Case for Diversity

Harvard Business

Eighty percent of Fortune 500 companies justify their interest in diversity with some form of a business case — but a new study suggests that can seriously backfire.

Study 240
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Sprint-Based Work on Multiple Projects: How an Agile Resource Management Solution Can Assist

Epicflow

Agile has become the most popular methodology in recent years and has proven its efficiency for millions of companies already so nobody has any doubts about it today. Being agile means being flexible enough to adequately and timely react to any alterations of your project environment and any external changes that may happen at any time. Sprint-based work has become a common way of organizing business activities as an optimal tool that helps reach short-term objectives.

Agile 130