Sat.Dec 26, 2020 - Fri.Jan 01, 2021

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How Solopreneurs Reap The Rewards Of Repeat Business

Henry DeVries

There is a vein of gold hiding in your database. This is the list of past clients.

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Before You Plan for 2021, Do this 2020 Review

Consulting Matters

We're coming up on the end of the year and it's time to review what worked and didn't so we can come up with plans for 2021, right? Wrong! If 2020 has taught us anything, we don't always have control over all the things we put into typical annual plans, complete with SMART goals and actionable strategies. That type of planning is OUT. What is IN is cultivating smart habits that keep you in tune with your market and allow you to respond to them with ease and confidence.

Exercises 156
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This 1 Easy Habit Will Make Your Consulting Firm’s Year Far Better

David A Fields

You may be familiar with the habit-creating technique called “Don’t Break the Chain.” Most people use it to establish a new, personal habit. You could also deploy the approach on behalf of your consulting firm. The most common, simple and concrete implementation of Don’t Break the Chain utilizes a wall calendar. First, you decide on … Continued.

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Chapter 2 Reading (ND) for AEM 6150 at Cornell University

Steve Shu Consulting

This reading for AEM 6150 at Cornell University taught by Stephen Shu.

195
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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What Did 2020 Do to Retail?

Harvard Business

Covid will have a long-lasting impact on the industry.

Retail 172

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Ten Marketing Predictions For 2021

Henry DeVries

Nobody could have predicted the poop show that was 2020. But what do marketing thought leaders predict for 2021?

Marketing 113
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Chapter 1 Reading (ND) for AEM 6150 at Cornell University

Steve Shu Consulting

This reading for AEM 6150 at Cornell University taught by Stephen Shu.

150
150
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Gender Equity Is Not Zero Sum

Harvard Business

To move toward a fairer world, we need to dismantle the fallacy.

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Move Over Boys, Smart Capable Women Are Refusing To Be Held Back

On the Brink

Photo courtesy of Swaay.com. It's happening! Glass ceilings are being smashed and myths debunked. By now you've probably heard the news: Kim Ng was hired by the Miami Marlins as the first-ever female General Manager of a Major League Baseball team. What a terrific acknowledgement of Ng's credentials and experience, built up over decades. But alongside all the cheers, I found myself asking, "Why did it take so long to smash baseball's glass ceiling and let a woman in?”.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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??Your quarterly reminder to charge more

Kai Davis

My calendar just let me know it’s time for you to charge more ( [link] ). If you’re looking for the easy path to charging more, then I recommend you do one of: Take your rate (hourly, daily, weekly, whatever) and raise it by 15–20% for all new projects, clients, and work. As you close new clients, charge them your new, higher rate. Keep billing your existing clients at their previous rate.

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2020 – The Year in Review

Chad Barr

One of my favorite reflection points is at year-end. It is the opportunity to review my accomplishments, key learning insights and course correction. As this challenging year comes to conclusion here are my learning insights which I have also shared in my weekly newsletters : January: Review your goals daily, commit and take the step by step action necessary towards your success.

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Former Goldman Sachs Partner Edith Cooper: Recruit, Retain, Mentor

Harvard Business

What we can learn from Goldman’s former head of Human Capital Management about addressing race at work and retention strategies.

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2020 Consulting Industry Favorites for the New Year

Management and IT Consulting

Deltek invites you bolster your new year’s plans with its 2020 Consulting Industry Favorites for the New Year. These hand-picked 45-minute webinars represent the most timely consulting-specific research, project delivery best practices, and proven adaptive measures needed to build on what was learned in 2020, and continue your journey into a successful 2021.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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Presenting with charisma

Consultants' Consultant

Consultants Consultant: Developing Charisma is an important element in leading and influencing. This video outlines some. The post Presenting with charisma appeared first on Consultants' Consultant.

Video 52
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Amplify possibility

Seth Godin Blog

“People like us do things like this.” Social media understands this. It also knows that people like points, likes and something that feels like popularity. The social media companies optimized their algorithms for profit. And profit, they figured, would come from engagement. And engagement, they figured, would come from confounding our instincts and rewarding outrage.

Media 49
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Learning from 2020: Azeem’s Takeaways

Harvard Business

How the past year has paved a way for tackling big issues with technology and collective action.

91
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Covid Entrepreneurs

Martinka Consulting

The November 19, 2020 Wall Street Journal had a front-page article titled, “ New Entrepreneurs Emerge From Wreck of Covid Economy.” Some of the highlights from the article are: A lot of people are turning their skills into a business and it’s their job “in” the business. Skills like personal training, hair styling, freelance chefs, and more. New business licenses are up 32% over the first nine months of the year compared to 2019.

Journal 40
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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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How to Design a Better Mentoring Program

LSA Global

What Is Mentoring? We define mentoring at work as the relationship between a more knowledgeable or more experienced employee who agrees to guide someone less knowledgeable or less experienced in order to advance their skills and careers. Smart learning leaders consider mentoring a critical arm of their overall employee development offerings and strive to design a better mentoring program.

How To 36
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A simple 4 x 4 for choices

Seth Godin Blog

Our life is filled with projects. We invest time, effort or money, and perhaps we get a result. It’s useful to have a portfolio of projects, because not all of them are going to work. The 4 x 4 grid looks like this: It might be simple, but it’s not always easy. Success doesn’t always mean money, it just means that you got what you were hoping for.

Course 48
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Research: Women Are Better Leaders During a Crisis

Harvard Business

An analysis of 360-degree assessments done during the pandemic.

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Consultant Marketing Doveryay no Proveryay

Jerry Fletcher

Jim sent a link. I was for an article in the New York Times. In it the writer, Bret Stephens summed up his concerns under this headline: Donald Trump and the Damage Done. The key. As Mr Stephens put it, “Trump was a corrosive. What he mainly corroded was social trust — the most important element in any successful society.” Near the end of the article he noted why Trust was his choice in explaining his views.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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How Did Business’s Role in Society Change in 2020?

Harvard Business

Ten stories that defined the year.

91
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Stop Micromanaging and Give People the Help They Really Need

Harvard Business

A conversation with UCL associate professor Colin Fisher about the right and wrong ways to help.

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A different urgency

Seth Godin Blog

For many people, work consists of a series of urgencies. Set them up and knock them down. Empty the in-box, answer the boss, make the deadline. Over the next few weeks, there may be fewer urgencies than usual. That’s the nature of coming back from a break. What if we used the time to move system deficiencies from the “later” pile to the “it’s essential to do this right now” pile?

System 48
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Toward better

Seth Godin Blog

Well, that was interesting. Tragic. Heartbreaking. Painful. Difficult. Have more people ever been happier to see a year go away? I’m posting this a few hours early just to clear the decks a bit faster. Our attitude doesn’t have to be driven by the outside world, but sometimes, they overlap. The outside world provokes, persists and insists on changing the story we choose to tell ourselves.

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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a

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Stand up and fight

Seth Godin Blog

One of Woodie Guthrie’s resolutions was to “Wake up and fight.” But he wasn’t talking about being a bully. Or picking a fight at the local bar. He was talking about changing the culture. He was challenging himself to push back against the doubters, and even more than that, to overcome his own self-doubt. The culture is created by all of us.

Culture 47
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The most important blog post

Seth Godin Blog

It is on the most important blog. Yours. Even if no one but you reads it. The blog you write each day is the blog you need the most. It’s a compass and a mirror, a chance to put a stake in the ground and refine your thoughts. And the most important post? The one you’ll write tomorrow.

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Bonus: A game design history…

Seth Godin Blog

Two videos for when you might have time. For no really good reason, I filmed this long riff about my experience with the early days of video and adventure games. Probably more 1980s game history than you wanted to know. Rewatching them, I’m reminded of how many lucky breaks I’ve had, how often I got the benefit of the doubt and how being in the right place at the right time can change so much.

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