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Leadership Tip 12: Focus on Effectiveness, Not Efficiency

Johanna Rothman

Many of us focus on how efficient we can be. An Example of Moving from Efficiency to Effectiveness. We're focused so much on efficiency, that we haven't decided what not to do. Efficiency focuses on reducing the cost or time of the work—doing things right. Only your team can see its efficiencies for your context.

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Governments Should Be Effective, Not Efficient

Harvard Business

President-elect Donald Trump’s recently announced Department of Government Efficiency (DOGE), led by business leaders Elon Musk and Vivek Ramaswamy, is creating ripples in Washington.

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The Perfect, Consulting Firm Sales System

David A Fields

They help you master vital tasks and perform them more efficiently and effectively. What would the perfect, consulting firm sales system include? Systems are the greatest.

System 397
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Want Both Efficiency and Effectiveness? Lower WIP and Right-Size Work

Johanna Rothman

Several of my trusted advisor clients have asked this question, “Why do I need to choose between effectiveness and efficiency? Then move to efficiency, by asking the managers and the teams to lower their WIP and right-size their work. That's neither effective nor efficient. Not efficient. That's not efficient. (Or

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The Ultimate Marketing Efficiency Checklist

When times are tough and marketers are asked to do more with the same (or less), we have to make tough choices. However, you might be able to squeeze more value from the tools and processes you’re already using. Here are 7 creative ways marketers can work smarter (not harder) - with the resources you already have!

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Shifting Your Focus from Short-Term Efficiency to Long-Term Resilience

Harvard Business

There are downsides to pursuing efficiency at all costs.

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7 Signs You Should Become An Independent Consultant

Consulting Success

Consulting is providing your expertise to help a person or organization solve problems or reach their goals more efficiently and effectively. What is an independent consultant? Independent consulting is when you do consulting by yourself instead of with or for a consulting company.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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How to Overcome the Pain Points of Your CRM

CRM software is a powerful tool when used correctly, yet another obstacle to a sales team’s efficiency when it’s not.

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The 2019 Technographic Data Report for B2B Sales Organizations

The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. Download the report to learn more!

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The Ultimate Guide to Executive Recruiting

That is why building a strong framework for executive hiring that maximizes efficiencies while minimizing cost and time to hire is important. It's no secret that hiring for a senior management position is a tough task for recruiters, and remaining open to changes and seeking better ways to source candidates is critical. How to Source Talent.

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How to Navigate Revenue and Expense Management: Competitive Insights for Financial Success

Speaker: Hilary Akhaabi, PhD - Founder, Chief Financial & Operations Officer at Go Africa Global

Effective Cash Flow Management 🔑 Learn strategies to manage your cash flow efficiently, ensuring liquidity and financial stability. Managing and Enforcing Expense Policies 📊 Understand how to develop and enforce company expense policies that promote financial discipline and cost-efficiency.

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LinkedIn + ZoomInfo Recruiter: Better Data for Better Candidates

Check out our latest ebook for a guide to the in-depth, wide-ranging candidate and company data offered by ZoomInfo Recruiter — and make your next round of candidate searches faster, more efficient, and ultimately more successful.

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A Proven Guide to Recruiting Passive Candidates

However, it's not efficient or cost-effective to be in the active recruitment mode all the time. At some point in your role as a recruiter - perhaps more frequently than not - you'll need to fill a position quickly and you'll look for active recruitment strategies to do it.

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Best Practices for Accelerating the Sales Process

Efficient outreach strategy. Read on to learn how to adopt specific workflows and approaches that append your existing processes to deliver value to your prospects and internal counterparts. What's covered: Targeted prospecting. Solution-centric mentality.