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Success with the Internet of Things Requires More Than Chasing the Cool Factor

Harvard Business

In my experience with dozens of organizations implementing IoT solutions, those that achieved their expected ROI changed their traditional business approaches in one or more of the following ways: They Developed a Partner Ecosystem. But chasing the cool factor can lead to compromised ROI. The essence of IoT is interconnectivity.

ROI 71
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A fast-evolving CX landscape reveals opportunities and challenges for brands

1 to 1

CX leaders are grappling with the rapid rise of AI tools, the need to embrace digital while maintaining a human touch, growing associate burnout, and continual pressure to cut costs and demonstrate ROI wherever they can. But it makes sense for brands to prioritize ROI over KPIs, said Denby, speaking as part of a panel.

ROI 26