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Business development and sales are two of the most critical components of any successful business. They are closely related, with business development focusing on identifying new opportunities and building relationships, and sales being the process of actually closing deals and generating revenue.
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Then one day, the sales representative came by and, instead of selling me a new furnace, led me to buy a new furnace. If you buy an energy-efficient furnace, it will cost more upfront but your energy bills will be lower over the next decade. Another is that a heating system is only as efficient as its weakest link. “It
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