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So, automakers have to change their approaches to product development to make it shorter but no less efficient. . Nevertheless, automotive companies need to deliver their projects as successfully and efficiently as possible. Read more: Project Risk Management: Importance, Challenging Issues, Recommendations.
But the truth is, it wasn’t the tools alone, it was also the workflow management process —or methodology—I applied to the tools. Yet most companies roll out software with only technical training, intending for that software to improve efficiency and ultimately, productivity.
Fung says that the popularity of the methodology has risen as companies have realized that the online environment is well suited to help managers, especially marketers, answer questions like, “What is most likely to make people click? First, he says, too many managers don’t let the tests run their course.
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