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3 Strategies to Boost Sales and Marketing Productivity

Harvard Business

A study of B2B companies found that just one in 20 was able to consistently grow sales faster than sales and marketing expenses. As companies seek to cut costs in an uncertain economy, increasing this commercial productivity is a smart strategy.

Sales 91
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Agile Strategy Enables Significant Growth

Brimstone Consulting

Agile strategy leads to 220% increase in revenue. Following the assessment, Brimstone began by working with the leadership team to develop a comprehensive strategy. The SBF ensures the entire team owns the strategy. CASE STUDY. A critical part of the process and outcome was an aligned team.

Agile 96
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Navigating a Downturn: Strategies for Business Resilience

Tom Spencer

Diversify Revenue Streams One fundamental strategy for business resilience is to diversify revenue streams. Embrace Innovation Innovation can be a game-changer for businesses by simultaneously enabling them to operate more efficiently and open up new revenue streams. He studied Industrial and Labor Relations at Cornell University.

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Strategy-First Innovation: Making Changes that Last

Tom Spencer

The root problem is the disconnect between strategy and innovation. Priorities might include developing new products, expanding into new markets, enhancing the customer experience, increasing operational efficiency, or embracing sustainability. Business unit and functional-level strategies (e.g.,

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Best Practices for Accelerating the Sales Process

More often than not, sales leaders strive to accelerate their deal cycle, but it’s critical to also consider the opportunity cost. The bottom line is that, in B2B sales, speed is useless without control. The bottom line is that, in B2B sales, speed is useless without control. Efficient outreach strategy.

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Communication Strategy Tips | Women in Consulting

Women in Consulting

Learn more » White Papers & Resources: Empower Event Participants with Social Media Success with Independent Fundraising Events Nonprofit Social Media Strategy The Blackbaud Index of Charitable Giving Nonprofit Industry Research » view all white papers. © 2012 Blackbaud, Inc. Non Profit Ticketing Systems. Online Resources.

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Branding Strategy: Are You Missing a Piece?

Women in Consulting

Learn more » White Papers & Resources: Empower Event Participants with Social Media Success with Independent Fundraising Events Nonprofit Social Media Strategy The Blackbaud Index of Charitable Giving Nonprofit Industry Research » view all white papers. © 2012 Blackbaud, Inc. Non Profit Ticketing Systems. Online Resources.