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Nonprofit Marketing and Fundraising Ethics

The Nonprofit Consultant

When should a nonprofit refuse a donation? When does an association with the wrong donor reflect poorly on your nonprofit's brand? Tags: donors branding Nonprofit marketing. Today's blog post is in the form of a video. Please watch the video (click on the big arrow on my nose to start it) and respond with your answers.

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LinkedIn Launches Board Connect Service

The Nonprofit Consultant

LinkedIn, the social network for professionals of all sectors, has just announced the launch of their new Board Connect service for nonprofit organizations. Best of all, the service is free to nonprofits ( business use of the Talent Finder can cost $1,000). So, what could be wrong with all this? I will also agree with Ms.

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Transferring Assets Between Nonprofits

The Nonprofit Consultant

Here's a question that I received by email this week: What are the rules for giving part of your profits from a fundraiser to another nonprofit? I think the bigger question here is the ethical one. As a nonprofit, these remaining assets cannot be taken as profits; they must remain with a 501(c)(3) (or similar) organization.

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Whose Story is it Anyway?

The Nonprofit Consultant

Most anybody who has been successful in nonprofit fundraising - whether writing grant proposals, doing direct mail, or creating event programs - will tell you the same thing. I am one who has always believed in the value of good story telling in fundraising. Nothing earth shattering in that statement. But what do you think?

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Honoring Donor Intent

The Nonprofit Consultant

This seems like such a basic, "Fundraising Ethics 101" topic that I'd never have to write a post explicitly about it, but it seems that even high profile nonprofit organizations need to be reminded: Donor Intent is King! You must follow through on your promises to donors.

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The Importance of US Market Localization for Foreign Companies

Business Consulting Agency

Demonstrating transparency about sourcing, production, and ingredients resonates strongly with American customers who value ethical and sustainable practices. For example, donations to environmental causes or partnerships with local nonprofits can reinforce a positive image, creating a deeper connection with US customers.

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Empathy for Sale

The Nonprofit Consultant

I've also written about the ethical question of organizations sharing their client's stories ( see Who's Story is it Anyway? ). Many people I've met over a couple of decades in the nonprofit sector believe that they are highly empathetic, and I believe that's often true. Well, here we go again. The donors wanted to make a statement.

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