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Why Your Productivity Hacks Don’t Hack It

Markovitz Consulting

You can read that version, with more links to related articles, here.) ———————————————————————————————————————————————————— Leaders in organizations are always seeking to improve employee productivity (including their own). I would argue that most productivity improvements belong there as well.

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Chinese and American Consumers Have Different Ideas About What Makes a Product Creative

Harvard Business

When consumers believe a product is creative, they are more likely to like , share , and buy it. Jeffrey Loewenstein and I recently published a study examining the features that indicate whether a product is creative in the world’s two largest economies, the U.S. The unusualness of a product or process. and China.

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Crowdsourced Products Sell Better When They’re Marketed That Way

Harvard Business

Companies are increasingly using crowdsourcing to identify promising ideas that they can translate into winning new products. In the case of the Japanese consumer goods firm Muji , we found that crowdsourced products sold better and were more profitable. We then manipulated the POP display as the product was introduced to market.

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Rebuilding Brand Loyalty: The Rise of Founder-Led Marketing

Tom Spencer

Consumers are no longer swayed by just a great product, but seek more than that, craving authenticity and a genuine connection to the brand. Success Story One: Aimee Smale Aimee Smale , ex-ASOS employee, founded Odd Muse in 2020, a London clothing brand that aims to steer consumers away from fast fashion and toward quality basics.

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5 Surprising Findings About How People Actually Buy Clothes and Shoes

Harvard Business

Retailers and manufacturers are rushing out new products to keep pace with the leaders of fast fashion such as Zara, H&M, and Forever 21, which launch new fashions every week or so. Another is the greater product range available online without the need to carry inventory in a prime-location store. Insight Center.

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2017’s Top-Performing CEO on Getting Product Right

Harvard Business

Successful fast fashion takes much more than speed, he says. Isla discusses aspects of the company’s business model: source close to headquarters, entrust store managers with product orders, and treat what’s sold in stores and online as one stock. He also forecasts the future of physical stores.

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Product Roadmap Explained

Tom Spencer

In the context of project management, a roadmap can span across multiple timelines for continuous product development. Why do you need a product roadmap? A roadmap is crucial for visualizing a product’s strategy that is aligned with your business goals, while incorporating customer insights for future developments. Product Goal.