Fashion Productivity ROI 
Harvard Business
MARCH 22, 2017
Marketers need to master data analytics, customer experience, and product design. This includes the product, the buying process, the ability to provide support, and customer relationships over time. Each outbound communication is measured individually for immediate ROI. The metrics also changed.
Harvard Business
JANUARY 3, 2017
As pressure intensifies to reduce prices, either by cutting the list price or offering a discount, managers may act hastily, without the same rigor they apply to investments elsewhere, such as capital deployment or product enhancements. All too often they don’t.
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Harvard Business
SEPTEMBER 25, 2018
The most common ways of doing this are to send executives to build personal relationships with international business partners and to hire local distribution partners — or independent, third-party intermediaries — to represent their products or services overseas.
Harvard Business
AUGUST 7, 2017
In my experience with dozens of organizations implementing IoT solutions, those that achieved their expected ROI changed their traditional business approaches in one or more of the following ways: They Developed a Partner Ecosystem. But chasing the cool factor can lead to compromised ROI. The essence of IoT is interconnectivity.
Harvard Business
JUNE 8, 2018
” Little did they know that the business they founded, Vineyard Vines, would become a darling of the fashion industry and a household brand name around the country. What they were looking for was a retailer-agnostic platform that would integrate their online customer and products data to enable true one-to-one, personalized messaging.
Harvard Business
SEPTEMBER 25, 2018
Indeed, one 2015 study revealed that email marketing had an average ROI of £38 (about $50 USD) for every dollar invested. In similar fashion, I began writing less for publications that didn’t allow me to include my lead magnet in the bio section of the article, and prioritized writing for those that did.
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