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Tips to Protect and Profit from Your Intellectual Property

Emerson Consulting Group

Today licensing of intellectual property is a multi-billion dollar industry. In order to capitalize on such growth, entrepreneurs are seeking ways to protect and maximize the value of their ideas, inventions, artistic creations and other forms of intellectual property. Author’s Rights. About the Author.

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Is Theft of Your Intellectual Property Just a Part of Thought Leadership?

Chad Barr

Guest Post: Is Theft of Your Intellectual Property Just a Part of Thought Leadership? The inclusion of my eclectic gift ideas made it absolutely clear that the author did not recreate my intellectual property by chance. I could lock my intellectual property away and dole it out with great caution.

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How to Design the Ideal (and Most Profitable) Consulting Business

Consulting Matters

A content marketing funnel is how you leverage your knowledge and intellectual property in the form of speeches, blog posts, articles, videos, podcasts, social media posts, etc. Engaging on social media. to connect with your future clients. The goal isn't just to have content. Sending out a weekly newsletter.

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How Great Consultants Can Stand Up and Stand Out

Women in Consulting

They’re using old and new channels to reach us—from mass media to mobile to social to IoT. Your first sale is to yourself. Keep creating new intellectual property that will differentiate you as the expert in your field. If you start to SHOUT, you just add to the cacophony and are likely to alienate your intended audience.

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30 Best Consultant Websites & Why They Have Them (2022)

Tsavo Neal

For me, I can pick up the phone and my sales process from that point onwards is about qualification and some negotiation, but you’ve got to start with lead generation. In fact, my website is my secret 24/7 sales agent. Some will use, for example, Medium, podcasts, YouTube, social media, etc. My site has a lot of videos.

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The Global Tax Agreement – A Friend or Foe for the Big 4?

Tom Spencer

The first one seeks to implement a principle for taxation of corporate revenues based on location of sale rather than place of manufacturing. For example, when a shell company located in a low tax jurisdiction has no business operations other than being the formal owner of valuable intellectual property, and collecting royalty fees for it.

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Starting a Skincare Brand: A Guide for Medical Professionals

Business Consulting Agency

This includes trademarking your brand name and logo to protect your intellectual property. Marketing and Launch Develop a Marketing Strategy Create a comprehensive marketing strategy that includes digital marketing, social media, influencer partnerships, and traditional advertising.