Remove Intellectual Property Remove Media Remove Sales
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Tips to Protect and Profit from Your Intellectual Property

Emerson Consulting Group

Today licensing of intellectual property is a multi-billion dollar industry. In order to capitalize on such growth, entrepreneurs are seeking ways to protect and maximize the value of their ideas, inventions, artistic creations and other forms of intellectual property. Author’s Rights. About the Author.

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Is Theft of Your Intellectual Property Just a Part of Thought Leadership?

Chad Barr

Guest Post: Is Theft of Your Intellectual Property Just a Part of Thought Leadership? The inclusion of my eclectic gift ideas made it absolutely clear that the author did not recreate my intellectual property by chance. I could lock my intellectual property away and dole it out with great caution.

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How to Design the Ideal (and Most Profitable) Consulting Business

Consulting Matters

A content marketing funnel is how you leverage your knowledge and intellectual property in the form of speeches, blog posts, articles, videos, podcasts, social media posts, etc. Engaging on social media. to connect with your future clients. The goal isn't just to have content. Sending out a weekly newsletter.

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How Great Consultants Can Stand Up and Stand Out

Women in Consulting

They’re using old and new channels to reach us—from mass media to mobile to social to IoT. Your first sale is to yourself. Keep creating new intellectual property that will differentiate you as the expert in your field. If you start to SHOUT, you just add to the cacophony and are likely to alienate your intended audience.

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3 Common M&A Pitfalls, and How to Avoid Them

Harvard Business

Take Google’s purchase of YouTube, now a multibillion-dollar revenue stream that’s fueling the disruption of cable, or Facebook buying Instagram, which solidified its social media dominance. billion on Skype , which it hoped would increase sales on its platform by giving buyers and sellers an instant communications channel.

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Two Ways to Break into India’s Consumer Market

Harvard Business

However, recent developments have opened new doors for consumer product companies to expand their presence and sales in India, at much lower risks. New entrants tend to start by exporting finished goods from the nearest Asian factory with a desire to protect brand quality and/or intellectual property and/or to minimize capital investments.

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30 Best Consultant Websites & Why They Have Them (2022)

Tsavo Neal

For me, I can pick up the phone and my sales process from that point onwards is about qualification and some negotiation, but you’ve got to start with lead generation. In fact, my website is my secret 24/7 sales agent. Some will use, for example, Medium, podcasts, YouTube, social media, etc. My site has a lot of videos.