This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
No payment for my time or my IP (IntellectualProperty). They wanted my intellectualproperty for their exposure. For example, I'm doing a webinar on November 30 where the value is primarily promotion for my new book. See Project Lifecycle Workshop: How to Manage Project Risks to Release Successful Products.)
In fact, a new survey by InsideCounsel Magazine, commissioned by iThreat Cyber Group, revealed that: “Two out of three legal counsels representing a cross section of Fortune 1,000 companies acknowledge they are not “very well prepared” to prevent a significant, material attack on their product, brand or intellectualproperty.”
We don't sell a tangible product or service. it's one thing to have a repository of intellectualproperty (IP). These could be booklets, eBooks, print books, a teleconference series, a webinar series, etc. Content marketing is essential for consultants because we are in the knowledge business.
Young & Free is a spokesperson-driven program that gives a young person the tools to create content and build awareness of a region’s credit union, its products and its services. Credit union prospects typically learn about our programs on our website and then sign up to attend a monthly webinar.
It boils down to successful brands, successful products and services, increased revenues that are executed over time. Let me articulate further: Brand: The more products, services and intellectualproperty you create, that is directly and uniquely attributed to you, the stronger and more successful your brand becomes.
It can be the backbone of the sharing of your body of intellectualproperty or it can delay the release by days, weeks or months or, in some cases years. Yes, they were trying to make their product better than all the others out there. Then my client offered a book in a webinar he was doing with 2 other experts.
Consistently and frequently creating, sharing and publishing our insights help us transform them into books and other offerings, strengthen our marketing initiatives, and further create our intellectualproperty and our global digital empires® Promote our products and services and help make a difference and impact our target audience.
Finally, what constitute the makeup of your remarkable offerings in products and services. Second, is your content : Which is your digital empire creation(r) or your intellectualproperty and the way you establish your expertise and claim your thought leadership.
The same applies to linking your content (audios and videos) on iTunes which has become one of the largest repositories of amazing intellectualproperty or blog talk radio and such platforms. Should you speak, create products, write a book, blog often, use affiliate relationship?
This way you’d be able to create a variety of offerings for your clients such as: articles, podcasts, vidoes, booklets, books, process visuals and other products and services. They have products available such as: eBooks, booklets, books, CDs, audio books, teleseminars, webinars, workshops and more. ” “Wow!
She then watched a webinar I had done for Georgetown on OKRs and then one day out of nowhere I got an email from her to schedule a meeting with their senior team. Fabian purchased my book Productize Yourself: The Consultant’s Guide To Attracting Clients Through Your Website to help him write, design, and market his consulting website.
In case you missed last week: Thinking of hosting your own webinars? If you have a group you want to educate and market to or a product or service you want to promote and sell to, webinars are the best way to reach them. Here are 7 things you must consider. But there are some things you need to know to get started.
We met in the mornings, discussed business, best practices, intellectualproperties and ideas to improve our lives and businesses. Takeaways: Productize my business to complement the concept of the accelerant curve. I have great intellectualproperty (IP) which I will develop much more of and productize the heck out of.
It was my debut digital product and y’all made it a big hit. Imagine creating a course or webinar series (based on work we’ve done in the past or valuation issues we are researching now) that is taught multiple times a year for an industry or trade association – and we get paid to present it. And if you’re new here, welcome aboard.
– We can deliver BVFLS products using leverage to get more time, money, and freedom. We can unzip the intellectualproperty we use in our 1:1 world and create valuable courses, toolkits, webinars, etc. – You need 200 people to buy a $ 500 product. – You need 100 people to buy a $1000 product. .
Conducting Webinars or Other Online Educational Events. Conducting Webinars or Other Online Educational Events. Selling productized consulting. Maybe you really, really don’t like writing, but you still want to create a great piece of intellectualproperty that “sticks.” Partnership Marketing.
Media Interviews – Whether on TV, radio, web radio, webinars and such, these are great opportunities to share your message and value with the audience. Yet, the ultimate results are to have them purchase your products and services and contact you.
We organize all of the trending information in your field so you don't have to. Join 55,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content