Remove Intellectual Property Remove Productivity Remove Webinar
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Consulting Tip #7: Beware of Other People Using Your Intellectual Property for Their Exposure

Johanna Rothman

No payment for my time or my IP (Intellectual Property). They wanted my intellectual property for their exposure. For example, I'm doing a webinar on November 30 where the value is primarily promotion for my new book. See Project Lifecycle Workshop: How to Manage Project Risks to Release Successful Products.)

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Webinar: Crisis Response Strategies for In-House Counsel

Melissa Agnes

In fact, a new survey by InsideCounsel Magazine, commissioned by iThreat Cyber Group, revealed that: “Two out of three legal counsels representing a cross section of Fortune 1,000 companies acknowledge they are not “very well prepared” to prevent a significant, material attack on their product, brand or intellectual property.”

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Internet Monetization

Chad Barr

It boils down to successful brands, successful products and services, increased revenues that are executed over time. Let me articulate further: Brand: The more products, services and intellectual property you create, that is directly and uniquely attributed to you, the stronger and more successful your brand becomes.

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5 Effective Content Marketing Tips for Consultants

Consulting Matters

We don't sell a tangible product or service. it's one thing to have a repository of intellectual property (IP). These could be booklets, eBooks, print books, a teleconference series, a webinar series, etc. Content marketing is essential for consultants because we are in the knowledge business.

Marketing 202
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Growing Your Business and Your Revenues

Chad Barr

Consistently and frequently creating, sharing and publishing our insights help us transform them into books and other offerings, strengthen our marketing initiatives, and further create our intellectual property and our global digital empires® Promote our products and services and help make a difference and impact our target audience.

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Content Success Framework

Chad Barr

Finally, what constitute the makeup of your remarkable offerings in products and services. Second, is your content : Which is your digital empire creation(r) or your intellectual property and the way you establish your expertise and claim your thought leadership.

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Are you outsourcing?

Rod Burkert

In case you missed last week: Thinking of hosting your own webinars? If you have a group you want to educate and market to or a product or service you want to promote and sell to, webinars are the best way to reach them. Here are 7 things you must consider. But there are some things you need to know to get started.