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Small Business, Big Data: How AI is Changing the Game

Tom Spencer

Small businesses are increasingly tapping into the power of AI to drive growth, enhance efficiency, and improve customer service. This article examines how AI is affecting small businesses and discusses the hurdles that need to be overcome to fully embrace this transformative technology.

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Rebuilding Brand Loyalty: The Rise of Founder-Led Marketing

Tom Spencer

One answer lies in founder-led marketing, a relatively new concept, but one taking the social media world by storm. We can get a better understanding of how effective founder-led marketing can be by considering two recent success stories. million the following year. Here are 3 actionable strategies that you can use to get started.

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Ten Ways to Boost Cash Flow as an Independent Consultant

Successful Independent Consulting

This article was written by Gabrielle Fontaine , PB, ASBC, and the founder of BookkeepingDirect, an accounting and business consulting firm for small businesses. Founded in 2003, BookkeepingDirect helps small consulting firms achieve freedom from financial stress so they can do their best work.

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The Corona Virus for Small Businesses

Consultant Journal

How should small business owners manage the corona virus, aka COVID-19 ? At Consultant Journal, we know many entrepreneurs, small business owners and consultants wonder about the business impact. Think about what’s actually needed for your sales and marketing : Wave or nod instead of shaking hands.

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Best Marketing Automation Tools For Small Business

Henry DeVries

Marketing expert Clare Price shares her recommendations for which marketing functions should be automated, and where to find the best tools for the job.

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Figuring Out Your Billing Rate as an Independent Consultant

Successful Independent Consulting

Use these sites even if you just left your corporate job because it’s possible your cost-of-living increases didn’t keep up with the market price for your expertise. and 3 to add the uplift for running your own business. Professionalism: You can skew your rate upward based on your branding and marketing. Next, divide by 2,000.

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Small Business Shouldn’t Mean Small Thinking

Alan Weiss

The stock market and the economy are two different things, not intimately related. While the market reaches record heights, businesses are closing on Main Street. But for a small business, making a $40,000 error can be fatal.