Consulting Matters

JANUARY 7, 2019

If you want to achieve sustainable success as a consultant - ideally you want to create a marketing system to ensure you have a consistently full pipeline of right-fit clients. Your mindset still has to be one of service and value for what you bring to the table vs. letting fear and need drive your marketing. Free 3-part video series.

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Consulting Matters

NOVEMBER 9, 2023

My guest today is Marty Greif, president of SiteTuners, a website conversion company and author of the book “'True Connections: Relationship Marketing in the Digital World.” Grab your notebook and get ready for some powerful strategies and quick wins that will transform your website into your 24/7 marketing and sales team.

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Consulting Matters

NOVEMBER 9, 2023

My guest today is Marty Greif, president of SiteTuners, a website conversion company and author of the book “'True Connections: Relationship Marketing in the Digital World.” Grab your notebook and get ready for some powerful strategies and quick wins that will transform your website into your 24/7 marketing and sales team.

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Strategy Strategy Strategy& Resumes 156

Successful Independent Consulting

MARCH 11, 2022

The easy way to create a simple, yet professional website You don’t need to spend weeks and piles of money creating a fancy website with video, graphics, and custom photography. What is the market segment or industry of your ideal client? For example, start-ups, middle-market, or global companies? Note: PICA members save $100!

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Industry Examples Marketing Engineering 370

Steve Shu Consulting

JULY 25, 2014

I recently ran into a short video by the New South Wales government which does a great job of introducing the notion of behavioral insights and application in the governmental space. For example, Opower tapped into a great market using software-as-a-service and a behavioral efficiency model for saving energy. Strategy Development.

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Tom Spencer

SEPTEMBER 8, 2023

Customer development is often carried out through discovery calls, made over the phone or by video call, or it can be done in person. You may be looking for honest feedback about a particular product, pricing strategy, distribution channel, logo, or brand name. Instead of asking “do you like this logo?”

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Marketing Productivity Research Development 166

The Fearless Marketer

MARCH 18, 2019

If you pick the right marketing strategy, you’ll be like that little guy in the middle of my diagram above. The problem with marketing today is that there are way too many options and it’s much too confusing. Now, all of these strategies can be effective. Hard and Passive = Multimedia (Videos). Fist pumps!

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Consulting Matters

JANUARY 7, 2019

If you want to achieve sustainable success as a consultant - ideally you want to create a marketing system to ensure you have a consistently full pipeline of right-fit clients. Your mindset still has to be one of service and value for what you bring to the table vs. letting fear and need drive your marketing. Free 3-part video series.

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Consulting Matters

OCTOBER 13, 2022

I asked Contacts Count President and Networking Guru Vern Schellenger to do an on-air coaching session with me to help me craft my own personal and business networking strategy. The 8 competencies developed by Contacts Count contain skills, behaviors, tools, and strategies you can learn to make networking an Art not an Accident.

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Consulting Matters

OCTOBER 9, 2018

I am confident that you get how important networking is to your marketing system. Why You Need to Watch This Video. In this video you'll discover: How to choose the right events. Strategies to make authentic connections. You know that its an essential way for you to regularly meet and impress your future clients.

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Consulting Matters

FEBRUARY 17, 2020

Leverage your empath gifts to the hilt in marketing. Even if you don't like marketing, your empathy sets you up to be very good at it. Your ability to understand your clients heart and mind is a key enabler to really good marketing copy that makes your website convert and compelling content that establishes your credibility.

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Consulting Video Case Interview Energy 207

Business Consulting Agency

DECEMBER 9, 2024

The marketing landscape is constantly evolving, and 2025 will be no exception. As businesses strive to capture attention in a highly competitive market, innovative strategies will be essential for driving engagement and achieving measurable results. Here are the top marketing strategies that will work in 2025.

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Consulting Matters

JANUARY 15, 2020

Therefore, you need to create marketing routines that consistently generate leads and future clients into your pipeline. Marketing has one job – to get qualified leads to know who you are and be interested in having a conversation with you. For Reflection: Are you strategic or scattered in your marketing approach?

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Business Consulting Agency

JANUARY 27, 2023

Marketing has gotten so much more complex in comparison to past times. Then, the recent couple years changed consumer behavior, which impacts marketing again. Marketing is always adjusting to the times. Marketing is a diverse landscape nowadays. Having marketing challenges suddenly?

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Marketing Advertising Engineering Comparison 98

Consulting Matters

JULY 15, 2020

You can set it up to act as your 24/7 marketing machine. So this quick win is all around how you can begin to either start with your website strategy or refine your website strategy so it is set up to attract and impress your perfect ideal client. FACT: You can attract high-paying clients by virtue of your website.

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Consulting Matters

OCTOBER 9, 2018

I am confident that you get how important networking is to your marketing system. Why You Need to Watch This Video. In this video you'll discover: How to choose the right events. Strategies to make authentic connections. You know that its an essential way for you to regularly meet and impress your future clients.

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Jerry Fletcher

FEBRUARY 6, 2021

Blog and Newslog development to include recording and editing audio and video components and uploading them to Vimeo and YouTube Books, for example one for entrepreneurs on how to use speaking to build a business Speaking professionally requires a great deal of sales activity. Lots of content. If you find good ones, stick with them.

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Consulting Matters

FEBRUARY 25, 2020

Related: The Little Known Strategy for Becoming an Executive Advisor. Therefore, you have to be vigilant in your marketing and especially your contracting to test that your clients are ready to work with someone like you. ” Get my Free Value Proposition Creation Video Training! The Bottom Line.

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Consulting Methodologies Leadership Video 279

Jacq Hackett Consulting

MAY 7, 2018

Video one is all about 5 strategies to overcome the first hurdle – winning business. My free 3-part video series will get you on the path to becoming a consultant. If you liked this blog, you'll love my video series. Sign up now for my free 3-part video series. My video series explains it all.

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Marketing Video Consulting Healthcare 120

Consulting Matters

DECEMBER 10, 2020

If you're in the same boat as Christy was and want to use an online course to take your business to the next level, this video is a must-watch. Strategies for capturing the tremendous value you offer in a course. How creating a course can reinvigorate your passion for your business and what you do. Links: Christy's website: [link].

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Management Consulted

OCTOBER 12, 2014

You are valued for your ability to review/cut/analyze data and use the results to come up with solutions and strategies to your clients’ dilemmas. An Introduction to Marketing. Khan; three of Wharton’s top faculty in the marketing department, which is consistently ranked as the #1 marketing department in the world.

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Course Development Consulting Finance 184

Consulting Matters

JANUARY 5, 2020

You might even stay up at night wondering what words you can use to establish instant credibility and how to market yourself so that what you offer comes across as irresistible. ” Get my Free Value Proposition Creation Video Training! And they rob you of your joy and self-esteem. One of my worst client experiences was with Ken.

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Energy Training Training Video 218

Tom Spencer

SEPTEMBER 13, 2024

In today’s competitive business landscape, traditional sales and marketing-driven approaches are increasingly giving way to a new paradigm: Product Led Growth (PLG). In this article, we’ll explore the fundamentals of PLG, its benefits, and how businesses can successfully implement this strategy to drive sustainable growth.

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Productivity Marketing Sales Methodologies 78

Consulting Matters

MARCH 3, 2021

They try to sit down and write copy for their website or marketing or a simple blog post and they face writer's block so intense that it's a miracle that more computers of consultants and coaches aren't flung against the wall. Related Tutorial Video: "How to Clarify Your Ideal Consulting & Coaching Client". And you'll be hungry.

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Methodologies Consulting Video Industry 288

Business Consulting Agency

AUGUST 7, 2024

In an increasingly competitive market, digital marketing has become an essential tool for driving traffic, increasing sales, and building brand loyalty. Unless you’re a celebrity with a massive following, digital marketing is not just an option—it’s a necessity. Here is the crucial role of digital marketing for retail companies.

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Retail Marketing Company Advertising 85

Tom Spencer

AUGUST 12, 2022

Marketing is an incredibly important function of any growing business. Marketing is generally the initial point of contact in a customer’s purchasing journey. In this article, I would like to share a few tangible pieces of advice that may benefit you if you are planning to jump into a marketing related venture.

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Tools Marketing Media Data 88

Steve Shu Consulting

JULY 29, 2017

Should the function sit within marketing? Maybe within the digital strategy group? Although anecdotal, I’ve seen significant (albeit still emerging) activity with setting up behavioral science initiatives which go beyond pure marketing and are attached to innovation. Think strategy first, then tactics.

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Consulting Matters

JANUARY 17, 2020

You also don’t need to become some marketing guru to land work with the C-Suite. Understands business drivers, challenges, competition, goals and strategies. HINT: This trait might be key to understanding your unique and marketable expertise. Focuses applying expertise towards achievement of business outcomes (vs.

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Methodologies System Financial Data 207

Consulting Matters

JANUARY 13, 2020

Clear strategy - with identified ideal client, marketable and differentiated expertise, compelling products/services that are profitable and scalable and so on. A smart marketing system that consistently fills your pipeline with clients. ” Get my Free Value Proposition Creation Video Training! as little as 90 days.

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Development Training Training Examples 194

Business Consulting Agency

DECEMBER 13, 2024

Effective marketing is essential for driving growth, building brand awareness, and fostering customer loyalty. However, many businesses struggle to maximize the potential of their marketing efforts, often due to outdated strategies, lack of clear objectives, or inefficient resource allocation.

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Consulting Matters

JANUARY 16, 2020

You also don't have to push yourself out of any fears or discomforts about putting yourself out there marketing-wise. Investing in a website and content marketing system isn't an option in the same way that opening a restaurant isn't an option if you want to serve food. ” Get my Free Value Proposition Creation Video Training!

Consulting 207

Consulting Training Training Marketing 207

Jacq Hackett Consulting

MAY 7, 2018

Video one is all about 5 strategies to overcome the first hurdle – winning business. The aim of the game is that when a project becomes available, they think of you. For more guidance about how to get ahead when you first start out head to my website to access my free training series.

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Marketing Consulting Healthcare Development 120

Consulting Matters

MAY 5, 2022

The number one secret/strategy/shift to create your premium brand and positioning. Create a short article, social post, or video about the question you get asked all the time. Check out my brand strategy, messaging, and design services at [link]. Learn more about my Brand Positioning and Messaging strategy services: [link].

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How To Video Engineering Consulting 156

Consulting Matters

FEBRUARY 10, 2022

Initially, I wanted to interview Jared because he has done a fantastic job carving out a unique position in the market as a specialized futurist. He has expertise that few consultants possess and creates amazing content, especially videos, that attract his ideal client. 5 Positioning Strategies: Which One is Right for You?

Intellectual Property 156

Intellectual Property How To Video Interviews 156

Business Consulting Agency

DECEMBER 20, 2024

Marketing in 2025 will require businesses to stay agile, creative, and data-driven to capture the attention of increasingly savvy consumers. With emerging technologies and shifting consumer behaviors, implementing the right strategies can make all the difference in achieving success. Get better results in 2025 with marketing efforts.

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Consulting Matters

FEBRUARY 4, 2020

” Get my Free Value Proposition Creation Video Training! Become clear and confident when describing what you do by signing up for the “Create a Unique ‘What I Do’ Statement" video training. Get the Skills, Strategies and Tools to Bring Your Business Vision to Life in the Business By Design eCourse.

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Training Training Video Tools 194

Consulting Matters

JANUARY 10, 2020

I don’t have a marketable expertise that clients will want. If yes, the rest of what you’ll need to figure out in terms of developing a “what do you do” statement, personal brand and marketing messages will come later as well as if you need any additional education. I’ll fail and be so embarrassed.

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