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One answer lies in founder-led marketing, a relatively new concept, but one taking the social media world by storm. We can get a better understanding of how effective founder-led marketing can be by considering two recent success stories. million the following year.
Your consulting firm can increase the amount and quality of engagement from the readers, listeners and viewers of your marketing content (a.k.a. You utter pithy proclamations in your podcasts, write alluring arguments in your articles, and present a veritable treasure trove of value in your videos. your thought leadership).
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Download Video Executive Summary. In this video from my eCourse "Establishing Winning Partnerships," I let you in my insider secrets to transforming a small request for a tactic such as a training or short-term coaching assignment into a larger and long-term consulting engagement. I want you to land your next (or first!)
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He asked a favor that involved me contacting a person who had spoken for an organization I handle marketing for the slides from the presentation. The subject was 30-Second Marketing (6 minute video) I presented at meeting of the local chapter of the Institute of Management Consultants. Ya got it or you don’t.
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Connect on LinkedIn: [link] Links: Download my one of my free resources to help you accelerate your success: [link] Learn more about my brand messaging and positioning services: [link] Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: [link] Related (..)
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Mark Schaefer (Marketing Rebellion). Use Video Beyond the Lecture. While using video instead of written lectures can help, it’s also wise to explore how you can use video in new, exciting ways within the course. For example, instead of message board alerts or class emails, communicate important updates using video clips.
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