Consulting Matters

SEPTEMBER 21, 2023

Hold onto your headphones as we embark on a captivating journey with Adrian Salisbury, a seasoned professional in video creation and YouTube mastery. Adrian opens up about his entrepreneurial journey, transitioning from a 15-year photography career to harness the power of video, and the inception of his Pro Video Academy, now known as Impact.

Video 156

Video Consulting Tools Course 156

Consulting Success

JULY 22, 2019

Content marketing for consultants is necessary for anyone who wants to succeed in connecting with the clients from the initial stages of sales up to after sales. Ian James is a process consultant who shares his knowledge on how to effectively do content marketing by building relationships through simple but valuable content.

Marketing 196

Marketing Consulting Sales How To 196

Consulting Matters

OCTOBER 20, 2022

You can stop worrying about the competition because today, I will teach you how to conduct a market scan and find your niche. Today, I'll walk you through the seven steps of your market scan and how to mine for the intel around what makes you unique and how you can stand out – even if you're brand new and just starting.

Marketing 156

Marketing How To Consulting Video 156

Tom Spencer

SEPTEMBER 8, 2023

Customer development is often carried out through discovery calls, made over the phone or by video call, or it can be done in person. Image: Unsplash The post Understanding Your Target Market: Discovery Calls first appeared on Tom Spencer.

Marketing 166

Marketing Productivity Research Development 166

Successful Independent Consulting

MARCH 11, 2022

The easy way to create a simple, yet professional website You don’t need to spend weeks and piles of money creating a fancy website with video, graphics, and custom photography. What is the market segment or industry of your ideal client? For example, start-ups, middle-market, or global companies? Note: PICA members save $100!

Industry 370

Industry Examples Marketing Engineering 370

Consulting Success

JULY 24, 2017

His career path took him from software company technical writing and journalism to a marketing executive in a software company before becoming an independent copywriter who specializes in white papers and case studies. However, videos are incredibly expensive to produce, and they do not have the lasting value or shelf life as white papers.

How To 257

How To Consulting Case Studies Case Study 257

Consulting Matters

MARCH 3, 2021

It's the lack of words that keeps websites from getting launched and marketing tactics from getting implemented. Related Tutorial Video: "Ideas to Spark your Website Copy Clarity". How to Build a Consulting/Coaching Website" (Tutorial Video). Most of these consultants and coaches love what they do. Yes, emotions.

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How To Methodologies Survey Leadership 401

Consulting Success

AUGUST 7, 2018

If you’ve looked into how to start a consulting business, there’s no doubt you’ve come across countless articles or videos that make it look like a no-brainer to “get rich quick.” In today’s digital age, it’s relatively easy for anyone to write an article or record a video on starting your own consulting business.

Consulting 250

Consulting Video How To Marketing 250

Harvard Business

FEBRUARY 22, 2023

It’s all about generating content — from consumers, creators, and celebrities.

Video 98

Video Marketing How To 98

Consulting Matters

OCTOBER 9, 2018

I am confident that you get how important networking is to your marketing system. Why You Need to Watch This Video. In this video you'll discover: How to choose the right events. You know that its an essential way for you to regularly meet and impress your future clients. The question is: Are you making the most of these events?

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Consulting eBook Video System 220

Business Consulting Agency

JANUARY 27, 2023

Marketing has gotten so much more complex in comparison to past times. Then, the recent couple years changed consumer behavior, which impacts marketing again. Marketing is always adjusting to the times. Marketing is a diverse landscape nowadays. Having marketing challenges suddenly?

Marketing 98

Marketing Advertising Engineering Comparison 98

Jerry Fletcher

AUGUST 7, 2021

Marketing is all about finding more of the kinds of folks that are similar to the clients you have worked with. If you don’t publish regularly (written verbal or video) you may not have anything worthy of attention in their view. It is not about you dear elite. It is all about them. If they don’t find you on Linked In, you don’t exist.

Marketing 98

Marketing Consulting Industry Video 98

Consulting Matters

FEBRUARY 17, 2020

Leverage your empath gifts to the hilt in marketing. Even if you don't like marketing, your empathy sets you up to be very good at it. Your ability to understand your clients heart and mind is a key enabler to really good marketing copy that makes your website convert and compelling content that establishes your credibility.

Consulting 207

Consulting Video Case Interview Energy 207

Business Consulting Agency

OCTOBER 12, 2022

Marketing as well as advertising is more complex nowadays. Digital marketing tactics and advertising dominates the landscape now. Companies of all sizes seem to be having marketing challenges. These marketing problems can show as lack of results, or no results. Are you having marketing challenges? Get the facts.

Marketing 98

Marketing Advertising Media Engineering 98

Consulting Matters

MARCH 29, 2018

Download Video Executive Summary. In this video from my eCourse "Establishing Winning Partnerships," I let you in my insider secrets to transforming a small request for a tactic such as a training or short-term coaching assignment into a larger and long-term consulting engagement. I want you to land your next (or first!)

Video 209

Video Consulting Training Training 209

Consulting Matters

OCTOBER 9, 2018

I am confident that you get how important networking is to your marketing system. Why You Need to Watch This Video. In this video you'll discover: How to choose the right events. You know that its an essential way for you to regularly meet and impress your future clients. The question is: Are you making the most of these events?

Consulting 196

Consulting eBook Video System 196

Consulting Matters

JANUARY 15, 2020

Therefore, you need to create marketing routines that consistently generate leads and future clients into your pipeline. Marketing has one job – to get qualified leads to know who you are and be interested in having a conversation with you. For Reflection: Are you strategic or scattered in your marketing approach?

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How To Training Training Consulting 227

Jerry Fletcher

JULY 31, 2021

He asked a favor that involved me contacting a person who had spoken for an organization I handle marketing for the slides from the presentation. The subject was 30-Second Marketing (6 minute video) I presented at meeting of the local chapter of the Institute of Management Consultants. Ya got it or you don’t.

Marketing 98

Marketing Consulting Video Training 98

Consulting Matters

FEBRUARY 25, 2020

Therefore, you have to be vigilant in your marketing and especially your contracting to test that your clients are ready to work with someone like you. ” Get my Free Value Proposition Creation Video Training! And when they are at another leadership defining moment they will embrace it and ask for help. The Bottom Line.

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Consulting Methodologies Leadership Video 279

Consulting Matters

JANUARY 5, 2020

You might even stay up at night wondering what words you can use to establish instant credibility and how to market yourself so that what you offer comes across as irresistible. ” Get my Free Value Proposition Creation Video Training! And they rob you of your joy and self-esteem. One of my worst client experiences was with Ken.

Energy 218

Energy Training Training Video 218

Tom Spencer

SEPTEMBER 13, 2024

In today’s competitive business landscape, traditional sales and marketing-driven approaches are increasingly giving way to a new paradigm: Product Led Growth (PLG). The product should not only solve one or more key problems faced by the target market, it should also be well designed.

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Productivity Marketing Sales Methodologies 78

Tom Spencer

AUGUST 12, 2022

Marketing is an incredibly important function of any growing business. Marketing is generally the initial point of contact in a customer’s purchasing journey. In this article, I would like to share a few tangible pieces of advice that may benefit you if you are planning to jump into a marketing related venture.

Tools 88

Tools Marketing Media Data 88

Consulting Success

AUGUST 7, 2018

If you’ve looked into how to become a consultant and start a consulting business, there’s no doubt you’ve come across countless articles or videos that make it look like a no-brainer to “get rich quick.” In today’s digital age, it’s relatively easy for anyone to write an article or record a video on starting.

Consulting 190

Consulting How To Video Marketing 190

Consulting Matters

MARCH 3, 2021

They try to sit down and write copy for their website or marketing or a simple blog post and they face writer's block so intense that it's a miracle that more computers of consultants and coaches aren't flung against the wall. Related Tutorial Video: "How to Clarify Your Ideal Consulting & Coaching Client". And you'll be hungry.

Methodologies 288

Methodologies Consulting Video Industry 288

Consulting Matters

JANUARY 7, 2020

If your entire marketing strategy is simply going by referrals, finding other consultants or coaches who are more successful and taking their overflow work or signing up for firms that will do the marketing for you - you'll have a hard time convincing a senior leader that you are their equal and peer. Start now to change this.

Strategy 207

Strategy Strategy& Strategy Training 207

Business Consulting Agency

NOVEMBER 22, 2024

In todays competitive business landscape, effective marketing is essential for driving growth and connecting with customers. Marketing experts provide the skills and insights necessary to optimize campaigns, improve engagement, and maximize return on investment (ROI). Improved marketing results with marketing experts.

Marketing 52

Marketing ROI Trends Media 52

Business Consulting Agency

AUGUST 7, 2024

In an increasingly competitive market, digital marketing has become an essential tool for driving traffic, increasing sales, and building brand loyalty. Unless you’re a celebrity with a massive following, digital marketing is not just an option—it’s a necessity. Here is the crucial role of digital marketing for retail companies.

Retail 85

Retail Marketing Company Advertising 85

Successful Independent Consulting

JULY 16, 2019

GLG refers to these SMEs as Council Members, and they provide expertise in small bits, like an hour or two by phone or video conference. It’s hard to know if your expertise will be in demand, but like most solopreneur marketing, the more specific your niche, the better. For more information about that type of work, click here.)

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Talent Research Consulting Conference 297

Consulting Success

MARCH 8, 2018

One of those things, which is typically an area of challenge for many, is marketing. You must master marketing and sales. It doesn’t mean you have to have a marketing or sales background. In fact, introverts often have an advantage over extroverts when it comes to sales, which we can talk about maybe in another video.

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Consulting Sales Marketing Video 188

Consulting Matters

DECEMBER 10, 2020

If you're in the same boat as Christy was and want to use an online course to take your business to the next level, this video is a must-watch. In the face of what could have been the end of her business has created unlimited opportunities, which is energizing not just from a profit standpoint but also in terms of motivation and excitement.

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Course How To Financial Consulting 296

Consulting Matters

MAY 4, 2023

Connect on LinkedIn: [link] Links: Download my one of my free resources to help you accelerate your success: [link] Learn more about my brand messaging and positioning services: [link] Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: [link] Related (..)

How To 290

How To Consulting Video Productivity 290

Steve Shu Consulting

MARCH 7, 2019

This interview is geared toward defined contribution plan sponsors and those closely related with this segment of the market (e.g., I do draw from some insights and activity that is occurring in other areas of the financial services market (e.g., advisors, consultants, recordkeepers, investment only).

Finance 150

Finance Interviews Trends Video 150

Consulting Matters

AUGUST 2, 2021

In this week's tutorial video, my partner Jen Hamilton and I take you behind the scenes of this total website and brand makeover and how Jen and I together got to a place of owning our unique niche in the business mentoring/marketing agency space. > Check out our mentoring programs and agency services at [link].

Video 156

Video How To Consulting Financial 156

Consulting Matters

JANUARY 16, 2020

You also don't have to push yourself out of any fears or discomforts about putting yourself out there marketing-wise. Investing in a website and content marketing system isn't an option in the same way that opening a restaurant isn't an option if you want to serve food. ” Get my Free Value Proposition Creation Video Training!

Consulting 207

Consulting Training Training Marketing 207

Consulting Matters

SEPTEMBER 30, 2020

Then you're going to LOVE this week's tutorial video. As you watch this video, here's what I would love you to consider. You can see another how-to video about trying to decide which web domain and platform to use. I am currently recording this video to you through Zoom. Other Marketing Pieces (16:36).

Consulting 296

Consulting How To Insurance Insurance 296

Business Consulting Agency

DECEMBER 9, 2024

The marketing landscape is constantly evolving, and 2025 will be no exception. As businesses strive to capture attention in a highly competitive market, innovative strategies will be essential for driving engagement and achieving measurable results. Here are the top marketing strategies that will work in 2025.

Marketing 52

Marketing Strategy Strategy& Strategy 52

Consulting Matters

JANUARY 10, 2020

I don’t have a marketable expertise that clients will want. If yes, the rest of what you’ll need to figure out in terms of developing a “what do you do” statement, personal brand and marketing messages will come later as well as if you need any additional education. I’ll fail and be so embarrassed.

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Consulting Training Training Video 207