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What’s Next for Nigerian Production Studio EbonyLife Media?

Harvard Business

EbonyLife Media CEO Mo Abudu considers how to move forward in her quest to tell authentic African stories to the world.

Media 129
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The Basic Social Media Mistakes Companies Still Make

Harvard Business

Over 90% of medium and large businesses have used social media in their marketing for five years or longer. Yet the CMO Survey reveals that nearly half of marketers are unable to show the impact of their social media investments. ” But countless businesses have done just that with social media. Evan Smogor/Unsplash.

Media 135
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Rebuilding Brand Loyalty: The Rise of Founder-Led Marketing

Tom Spencer

Consumers are no longer swayed by just a great product, but seek more than that, craving authenticity and a genuine connection to the brand. One answer lies in founder-led marketing, a relatively new concept, but one taking the social media world by storm. Here are 3 actionable strategies that you can use to get started.

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Mastering Time: Three Strategies for Increasing Productivity

Tom Spencer

Whether you’re a busy professional, a student, or an entrepreneur, time management is a crucial skill for anyone looking to increase their productivity. Tim Ferriss: Follow the 80/20 rule One crucial strategy for getting organised is to prioritise your time.

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Become a More Productive Learner

Harvard Business

That probably includes a lot of Instagram posts, but it’s not only social media. In short, we have become less productive learners. Here are four ways to become a more productive learner. To make this concrete, after reading this article, you could start building a framework of how to become a more productive learner.

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I Ran 4 Experiments to Break My Social Media Addiction. Here’s What Worked.

Harvard Business

Social media can connect us to new ideas, help us share our work, and allow previously unheard voices to influence culture. Over the last two years, I conducted four different experiments to monitor my own behavior, implementing trackers and blockers in order to better understand how social media usage affected my productivity.

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4 Strategies for Overcoming Distraction

Harvard Business

In the flurry of statistics that exist around personal productivity, there’s one I find especially alarming : The average person is distracted or interrupted every 40 seconds when working in front of their computer. In productivity circles, this phenomenon is known as Parkinson’s law. Sarah Lawrence/Getty Images.

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